Ideas
Explore the world's #1 largest database of ideas and innovations, with 400,543 inspiring examples.
Trend Reports
Discover why 1,041 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 327,354 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,041 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 327,354 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI + Human Methodology
Learn how Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our FREE Virtual events.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 400,543 cutting edge ideas.

Rosé Lifestyle

The popularity of rosé inspired products beyond food and beverage

Implications - Due to the popularity of rosé, products outside of the food and beverage category that celebrate the beloved wine as a lifestyle has begun to emerge. Ranging from wine-themed makeup sets to booze-scented deodorant, these showcase the transition of the beverage into consumer goods.

Insight - Millennial and Gen Z consumers see their taste preferences extensions of themselves. The aspirational lifestyles they choose to present, often on social media, serve as aspects of their curated identities. Thus, these demographics have an interest in literal representations of products they see as "markers of youth" and are turning to brands for these covetable lifestyle products.
Workshop Question - What product category turned cultural marker can you look to for lifestyle branding inspiration?
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
75,420 Total Clicks
Date Range:
Jun 17 — Apr 19
Trending:
Warm
Consumer Insight Topics:

Related Examples

Rosé-Inspired Vodkas
Rosé-Inspired Vodkas
EFFEN Rosé Vodka Puts a Twist on Both Vodka and Rosé Wine
Adaptogenic Crystal Elixirs
Adaptogenic Crystal Elixirs
Rock Grace's Non-Alcoholic Drink is Infused with Herbs & Botanicals
Seven-Second Face Masks
Seven-Second Face Masks
Starskin's '7-Second Morning Mask' Combines Seven Steps in One
Five-Minute Face Masks
Five-Minute Face Masks
Fast Beauty Co. Creates Face Masks That are Fast-Acting and Affordable
Problem-Solving Gen Z Skincare
Problem-Solving Gen Z Skincare
Under Twenty Offers Inventive Acne Solutions & Antibacterial Makeup
Iridescent Brightening Skincare
Iridescent Brightening Skincare
YESTO's Unicorn-Themed Skincare Boasts a Luminous Pink Formula
Clean French Cosmetics
Clean French Cosmetics
Typology is a Millennial Beauty Brand with Simple, Sustainable Products
Rosé-Flavored Energy Drinks
Rosé-Flavored Energy Drinks
Bang Energy's New Frosé Rosé Flavor Lets You Enjoy Rosé All Day
Exclusive Supermarket Canned Wines
Exclusive Supermarket Canned Wines
The Nice Canned Wines are Available at Sainsbury's in the UK
Wine-Inspired Rosé Ciders
Wine-Inspired Rosé Ciders
The Big Rock Brewery Rosé Cider Has a Premium Pink Hue and Dry Profile
Restorative Rose Face Masks
Restorative Rose Face Masks
Summer Fridays' R + R Mask is a Glow-Boosting Face Oil and Face Mask
Herbaceous Rosé Vinaigrettes
Herbaceous Rosé Vinaigrettes
Trader Joe’s Organic Rosé Vinaigrette is Made with Rosé Wine Vinegar
Sparkly Unicorn-Inspired Rosés
Sparkly Unicorn-Inspired Rosés
Gik Live's New Unicorn Tears Rosé Boasts a Cotton Candy Hue
Canned Convenience Store Wines
Canned Convenience Store Wines
7-Eleven's 'Roamer' Targets On-the-Go Wine Drinkers
play_circle_filled Nostalgic Cuddly Computers
Nostalgic Cuddly Computers
Throwboy's New Pillow Collection Sees Familiar Old Computers
Bubbling Paper Face Masks
Bubbling Paper Face Masks
YES TO's Single-Use Face Masks Help to Hydrate, Soothe and More
Coconut-Scented Makeup Primers
Coconut-Scented Makeup Primers
Tarte's Rainforest of the Sea Perfects One's Summer Skin Routine
Oil-Absorbing Setting Powders
Oil-Absorbing Setting Powders
Tarte's New Shape Tape Setting Powder Pair with Its Iconic Concealer
Restorative Botanical Skincare
Restorative Botanical Skincare
'Awake' Introduces Affordable Botanical Skincare Solutions
Luxe Velvet Pillows
Luxe Velvet Pillows
Gucci's New Embroidered Velvet Cushions Come in Two Lush Shades
Whimsical Handcrafted Pillows
Whimsical Handcrafted Pillows
IKEA's Artisan Series is Made in Collaboration with Refugees
Foaming Express Self-Tanners
Foaming Express Self-Tanners
Tarte Cosmetics' Express Self-Tanner Develops in 2 Hours
Whimsical Multi-Colored Eyelashes
Whimsical Multi-Colored Eyelashes
Tarte's Vibrant Eyelashes Arrive in Time for Festival Season
Shimmering Cosmetic Swatches
Shimmering Cosmetic Swatches
Tarte Teased a Trio of Shimmering Beauty Products on Its Instagram
Oceanic Lip Glosses
Oceanic Lip Glosses
Tarte Cosmetics' H20 Lip Gloss Boasts Ingredients Sourced from the Sea
Undead Composer Pillows
Undead Composer Pillows
Medicom Toy Released Oddly Shaped Beethoven Pillows Online
play_circle_filled Mermaid-Inspired Makeup Brushes
Mermaid-Inspired Makeup Brushes
Tarte's 'Minutes to Mermaid Brush Set' is Bold and Holographic
Affordable Tropical Decor
Affordable Tropical Decor
Real Canadian Superstore's Newest Home Range is Elegantly Functional
Whimsical Mermaid-Inspired Makeup Palettes
Whimsical Mermaid-Inspired Makeup Palettes
Tarte Has Introduced 'Be a Mermaid and Make Waves'
play_circle_filled Bubbling Lip Masks
Bubbling Lip Masks
The Unpa Bubi Bubi Lip Mask Moisturizes Lips and Removes Dead Skin Cells
Fast Food-Inspired Furniture
Fast Food-Inspired Furniture
This Collection Features a Hot Dog Couch and a Hamburger Arm Chair
Bubbling Clay Face Masks
Bubbling Clay Face Masks
Milky Piggy's Carbonated Bubble Clay Mask Has a Cloud-Like Consistency
Charcoal Deodorant Sticks
Charcoal Deodorant Sticks
PiperWai is Now Introducing Its Natural Deodorant in a Stick Applicator
Collectible Fantasy Decor
Collectible Fantasy Decor
Disney and HSN Teamed Up to Sell Beauty and the Beast Merchandise
Active Natural Skincare Kits
Active Natural Skincare Kits
The Oars + Alps Full Kit for Men is Ideal for Everyday or Travel Use
Commemorative Canadiana Housewares
Commemorative Canadiana Housewares
The PC Canada 150 Collection Boasts Heritage Home Accessories
Organic Mineral Deodorants
Organic Mineral Deodorants
Schmidt's Naturals Charcoal + Magnesium Underarm Deodorant is Effective
Chemical-Free Deodorants
Chemical-Free Deodorants
The Primal Pit Paste All-Natural Deodorant is Free of Parabens and GMOs
Fragrant Rose Deodorants
Fragrant Rose Deodorants
Agent Nateur and Shiva Rose Teamed Up to Create a Sensual Deodorant
Libation Body Pillows
Libation Body Pillows
The Ishobin Sake Bottle Pillow is Modeled After the Real Product
Floral Unisex Deodorants
Floral Unisex Deodorants
Agent Nateur Created a Fragrant Deodorant for Men and Women
Essential Oil Deodorants
Essential Oil Deodorants
Lavanila's Natural, Antioxidant Underarm Formula Has a Sheer Consistency
Portable Deodorant Wipes
Portable Deodorant Wipes
The EO Certified Organic Deodorant Towelettes Provide on-the-Go Cleansing
Organic Deodorant Sticks
Organic Deodorant Sticks
Schmidt's All Natural Deodorants are Vegan and Chemical-Free