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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,631 more

Pop-Up Portability

Driving a feel of impermanence further, brands are using more temporary venues

Implications - Allowing brands to avoid heavy costs associated with renting out a proper retail space, many companies are turning to alternative venues for hosting pop-up shops. This approach is beneficial when it comes to generating buzz around an event, because the novelty factor helps in terms of differentiation.
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
942,323 Total Clicks
Date Range:
Mar 13 — Sep 14
Trending:
Warm

Featured Examples

Fashion Food Trucks
Fashion Food Trucks
Henry Holland Transformed an Ice Cream Van to a Pop-Up Store
House of Holland founder and fashion designer Henry Holland has transformed a traditional ice cream van (named Mr Quiffy after the designer’s legendary voluminous hairstyle) into a pop-up shop... MORE
Pop-Up Retail Carts
Pop-Up Retail Carts
COS Releases a Minimalist Pop-Up Cart to Showcase its Stylish Clothes
Swedish retailer COS has collaborated with design studio Chmara Rosinke to create these unique pop-up retail carts that beautifully showcases a minimalist yet functional style. With the cost of... MORE
Couture Street Vendors
Couture Street Vendors
The Chanel Vending Cart in London's Covent Garden is Glam
Street vendors are notorious for selling counterfeit designer merchandise, souvenir items and convenient snacks, usually within heavily tourist-driven urban areas. Thus, it’s widely assumed an... MORE
Green Pop-Up Libraries
Green Pop-Up Libraries
Latvia's Story Tower is Made Using Local Wood and Recycled Juice Cartons
The Story Tower is an atypical library and book exchange built in Cēsis, Latvia. The structure is eco-friendly and was made using locally sourced timber and reclaimed food packaging. A group of... MORE
play_circle_filled Hipster Pop-Up Newsstands
Hipster Pop-Up Newsstands
This Newsstand Pop-Up Business Supports Independent Publications
Making use of unused retail space in subway stations, the Newsstand created an interesting pop-up business that celebrates the selling of independent periodicals and media. Located in Brooklyn, US.,... MORE
Subway Play Tents
Subway Play Tents
This London Underground Tent Toy For Kids' First Stop is Imagination Station
This tent toy for kids takes the shape of a subway car coming out of the London Underground, which is something that kids will adore exploring. The tent is suited for both indoor and outdoor use,... MORE

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House of Holland S/S 09