Consumers turn to city-inspired decor to show off pride
Implications - Instead of flags or more explicit representations of origin, consumers are turning to subtly designed products to show off their personalities. This speaks to the way in which a desire exists for more personalized goods.
Trend Themes
1. Personalized Localization - Consumers are seeking subtly designed products that represent their hometown or city for personalization.
2. Cityscape Imagery - Cityscape imagery is being heavily used to showcase urban landscapes and landmarks as well as travel destinations.
3. World Maps as Wall Decor - Detailed world maps with geographical, topographical, and oceanographic features are gaining popularity as wall decor among geography enthusiasts and travelers.
Industry Implications
1. Home Decor - The home decor industry can benefit from offering customized products like cityscape prints, world maps, and decor items inspired by local cultures to meet consumers' needs for personalized and localized decor.
2. Fashion Industry - City-centric fashion designs, fashion accessories, and textile prints featuring cityscapes and local landmarks can create opportunities for the fashion industry to tap into the growing trend of urban-inspired fashion products.
3. Digital Platforms - Digital platforms can capitalize on cityscape imagery and world maps by creating pins, wallpapers, and high-resolution images targeted at travelers, geography enthusiasts, and city lovers who are interested in exploring new travel destinations.
6 Featured, 53 Examples:
507,560 Total Clicks
Date Range:
Feb 13 — Oct 13
Trending:
Warm
Consumer Insight Topics:
