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Food Fandom

The next step in foodie culture shows cult-like followings for edibles

Implications - Where foodie culture created a behavioral tribe based around trying adventurous foods, food fandom sees a group of consumers whose food obsession moves beyond taste. Treating edibles as celebrities, these cuisine-obsessed consumers seek to communicate their love for particular foodstuffs through various channels, proving any object's fan base has potential to extend past its intended industry.
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
223,244 Total Clicks
Date Range:
Dec 12 — Sep 13
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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