Failproofing

Consumers turn to instructive products to make the most of purchases

Implications - Ensuring that consumers get the most value out of purchases, products that come integrated with user-friendly instructions and guidelines appeal to a credit-crunched market that can't afford to make mistakes with products they've already purchased. Creating a more secure basis for purchase, this added feature is effective in attracting consumers who may be risk averse.
SCORE 5.1
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297,431 Total Clicks
Aug 13 - Oct 13
Warm
TechArt & DesignPhotographyGadgets
Featured Examples
Instructional Cutting Boards - The Make: Family Cooking System Gives a Step-by-Step Guide on Recipes
SCORE 6.1
Warm 14,175 Clicks Pub: Sep 21, 13
Instructional Cutting Boards
The Make: Family Cooking System Gives a Step-by-Step Guide on Recipes
The Make: Family Cooking system continues the pattern of the kitchen being more than just a part of the cooking experience than a place to cook. Designed by Joshua Harrish, the electronic cutting... [More]
Instructional Emergency Kits - This First Aid Kit Concept Communicates Clearly with the User
SCORE 6.2
Warm 28,676 Clicks Pub: Oct 13, 13
Instructional Emergency Kits
This First Aid Kit Concept Communicates Clearly with the User
In the event of an emergency, many people draw a blank, forgetting what needs to be done and how to carry out simple tasks. This First Aid Kit by Kevin Harald Campean is thoughtful reworking of the... [More]
Laser-Framed Photography - The Framera Digital Camera Clearly Outlines the Limits of a Picture
SCORE 4.1
Average 4,070 Clicks Pub: Oct 22, 13
Laser-Framed Photography
The Framera Digital Camera Clearly Outlines the Limits of a Picture
When it comes to the Framera digital camera, the concept is fairly simple, yet the execution is precise and the application is wonderfully practical. What this point-and-shoot does is project a... [More]
Intuitive Curling Irons - Make Doing Your Hair Easy with Babyliss Perfect Curl
SCORE 4.1
Average 6,659 Clicks Pub: Aug 5, 13
Intuitive Curling Irons
Make Doing Your Hair Easy with Babyliss Perfect Curl
The search for the best curling iron ever is over! Finally designed for those of us who have kinked our hair, gone out looking like Shirley Temple or had our curls flatten within minutes, the... [More]
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