Credit-crunched consumers turn to automatic means of ensuring a good deal
Implications - Automating the process of bargain shopping, apps and browser add-ons that price-check for the consumer make the online market more competitive than ever. Taking out the guesswork and catering to a more tech-savvy shopping market, this shift not only makes online shopping a more attractive option based on price, but also in terms of convenience as well.
Trend Themes
1. Automated Price Checking - Automating the process of bargain shopping with automatic price-checking apps and browser add-ons.
2. Social Media-integrated Shopping Apps - The Garage and Ok'd apps integrate with social media, making buying and selling online a fun and social experience.
3. Image-based Retail Services - Hashbag's image-based marketplace service utilizes Instagram to connect buyers and sellers, and allows for transactions through PayPal.
Industry Implications
1. E-commerce - Disruptive innovations like automated price-checking and image-based retail platforms have made online shopping more competitive and convenient.
2. Social Media Marketing - The social media-integrated shopping apps are great for business professionals looking to expand their online sales channels.
3. Mobile Payment - The Ok'd app's ability to quickly transfer funds through mobile devices is a great example of innovation in mobile payment technology.
4 Featured, 29 Examples:
210,936 Total Clicks
Date Range:
Aug 12 — Oct 13
Trending:
Untested
Consumer Insight Topics:
