Category
Lifestyle
Assisted Choices
Trend cluster
Category
Modernizing
Greenery
High-tech planters cater to consumers who are reliant on digital technology.
5.1
Trend score
Trend
What is the Modernizing Greenery trend?
Modernizing Greenery: As the interest in eco-consciousness increases, so to does the demand for domestic plantlife. This has spawned an infusion of high-tech gadgets into the gardening world, opening the industry up to even the least experience home gardener. Ultimately, even in the midst of a technologically run world, consumers crave a naturalistic connection.
Trend themes
Themes within the Modernizing Greenery trend
Three behaviours holding the trend together01
Smart Gardening
Integrating technology and sensors into gardening gadgets to make it more precise and user-friendly.
02
Eco-Friendly Gardening
Embracing green solutions and eco-friendly materials in gardening and agriculture.
03
Indoor Farming
Facilitating the growing of fresh produce in urban settings through hydroponics, LEDs, and compact gardening systems.
Industry implications
What the Modernizing Greenery trend means for industry
Where the trend changes the playbookFor
Agriculture
Technology and green solutions could create efficient and sustainable farming practices.
For
Home Appliances
Integrating gardening solutions in home appliances, like smart fridges, could be a way for companies to diversify their product lines.
For
Home Decor
Companies in home decor could expand their offering to include functional, yet aesthetically pleasing indoor gardening solutions.
Trend signals
Trend signals for Modernizing Greenery
Trend score 5.1 out of 10, from popularity 80%, activity 64%, freshness 8%.
Popularity80%
Activity64%
Freshness8%
Audience
30%Men
70%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Modernizing Greenery trend
4 featured examples from Mar 21 to Oct 24, 2013CategoryArt & Design
Plant-Incorporated Lighting
The Fresh Lamp by Chun Jiang Yao Brings Nature Indoors
Exploring innovative ways to incorporate plants and lighting into home decor products.
CategoryTech
Hi-Tech Hydroponic Planters
The PlanTree Helps You Grow Quality Organic Food in Your Own Home
The home gardening industry can capitalize on the indoor hydroponic gardening trend by creating easy-to-use and efficient home gardening solutions that provide an abundance of fre…
CategoryEco
Hi-Tech Herb Monitors
The Plant Doctor Takes Accurate Readings to Determine Soil and Flora Health
IoT devices and sensors can revolutionize the industry by providing intelligent plant monitoring and precise environmental controls that deliver better crop yields and ecological…
CategoryEco
Herb Thirst Indicators
The Moistly Plant Buddy Keeps Tabs on Hydration as a Prosthetic Green Thumb
The Moistly system presents an opportunity for the home automation industry to develop innovative plant care solutions.
