Category
Lifestyle
Assisted Choices
Trend cluster
Category
Remixed
Lunch
Consumers turn to over-the-top sandwiches to give excitement to the ordinary.
4.8
Trend score
Trend
What is the Remixed Lunch trend?
Remixed Lunch: While there is a certain comfort that comes with nostalgic childhood eats, modern consumers are looking to more exotic variations to add excitement to everyday life. Hybrid sandwiches offer consumers the allure of homemade dishes with a contemporary twist, merging a demand for both familiarity and diversity. Modified kid meals allow consumers to stay connected to memories of their youth, while simultaneously altering their routine.
Trend themes
Themes within the Remixed Lunch trend
Three behaviours holding the trend together01
Hybrid Sandwiches
Consumers are looking for more exotic sandwich variations to add excitement to everyday life.
02
Unconventional Bun Alternatives
Chefs and restaurants are seeking to elevate the humble hamburger and sandwich bun by using alternative ingredients.
03
Sweet & Savory Hybrids
Sweet and savory hybrids are becoming increasingly popular as consumers look for unique flavor combinations.
Industry implications
What the Remixed Lunch trend means for industry
Where the trend changes the playbookFor
Food and Beverage
The food and beverage industry can capitalize on the trend for hybrid and unconventional sandwiches.
For
Fast Food and QSRs
Fast food and QSRs should consider introducing unconventional bun alternatives to differentiate their offerings.
For
Appetizers and Snacks
The appetizers and snacks industry should consider creating unique sweet and savory hybrids to appeal to consumers looking for new flavor experiences.
Trend signals
Trend signals for Remixed Lunch
Trend score 4.8 out of 10, from popularity 72%, activity 65%, freshness 8%.
Popularity72%
Activity65%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Remixed Lunch trend
12 featured examples from Feb 11, 2013 to Nov 4, 2015CategoryLifestyle
Bacon Pretzel Sandwiches
This 'Noble Pig' Grilled Cheese Has Your Daily Dose of Grease
Disruptive innovation opportunity: Explore new flavors and ingredients to create unique food products and experiences.
CategoryLifestyle
Superfluously Cheesy Sandwiches
The Ultimate Grilled Cheese Sandwich is Made Entirely of Cheese
The food and beverage industry can explore creative ways of using traditional ingredients, such as cheese, as a means of creating new consumer experiences.
CategoryLifestyle
Nifty Noodle Sandwiches
This Ramen Sandwich is a Concoction Perfect for Cash-Strapped Students
Opportunity for food companies and restaurants to introduce and market innovative ramen noodle sandwich options to diversify their menus and attract customers.
CategoryLifestyle
Southern Bacon Cheeseburgers
The South Rises Again with this Flawless Chicken and Waffles Burger
Creating unique, gourmet fast food items can lead to differentiation and increased market share by appealing to the adventurous eaters and foodies.
CategoryLifestyle
Asian Grilled Cheese Hybrids
This Recipe is for a Grilled Cheese Sandwich with Ramen and Kimchi
Opportunity for restaurants, food trucks, and food delivery services to offer innovative grilled cheese variations that cater to diverse taste preferences.
CategoryLifestyle
Sandwich Breakfast Burritos
This Peanut Butter and Jelly Burrito is an Usual Hybrid Meal
Opportunities to create and market new breakfast options for consumers looking for unique flavors and convenience.
CategoryWorld
Instant Noodle Sandwiches
This Creative Instant Noodle Dish is a Variation of a Grilled Cheese
Exploration of incorporating ramen into non-Asian food dishes and using other unconventional ingredients as sandwich fillings can create new products and bring in new customers.
CategoryLifestyle
Spicy Chicken Sweet Rolls
These Buns Feature a Spicy Buffalo Chicken Filling
Explore new flavor combinations and innovative recipes in the food industry.
CategoryLifestyle
Hybrid Breakfast Sandwiches
This Cinnamon French Toast Breakfast Sandwich Blends Sweet & Savory
By introducing new and unique breakfast sandwich options, fast food chains like Carl's Jr.
CategoryLifestyle
Rice-Based Burger Buns
This Crispy Chicken Burger Features a Bread-Free Bun
The food and beverage industry can capitalize on the trend of alternative burger buns by offering unique bun options that cater to different dietary preferences and attract a wide…
CategoryLifestyle
Hybrid Hot Dog Burgers
This Unusual Burger Features a Grilled Hot Dog on Top of a Beef Patty
Fast food chains can leverage the hybrid hot dog burger trend to attract customers looking for new and daring food options.
CategoryLifestyle
Chicken Taco Shells
Taco Bell's Latest Food Hybrid is a Whole New Take on a Classic Dish
Fast food chains have the opportunity to create and market their own unique food hybrids to captivate customers and generate buzz.
