Trend cluster
Category

Indulgent
Accommodation

Boutique hotels offer travelers more of an intimate overnight experience.

Pop Culture AccommodationsSocial-Promoting HotelsScrumptious Candy GetawaysCreativity-Boosting Boutique Hotels

Trend

What is the Indulgent Accommodation trend?

Indulgent Accommodation: With big name hotels often catering to hundreds of guests at a time, travelers are seeking out more intimate settings to make trips more memorable. While boutique hotels may be smaller in size, their emphasis on providing luxuriously customized settings help make consumers feel more appreciated, offering more of a quality-driven experience. This demonstrates a shift in consumer behavior toward features that cater individual needs.

Trend themes

Themes within the Indulgent Accommodation trend

Three behaviours holding the trend together
01

Intimate Accommodations

Boutique hotels offer personalized experiences that cater to individual needs, signaling a shift in consumer behavior toward more intimate settings.

02

Themed Accommodations

Hotels with unique themes such as chocolate or pop culture provide guests with a one-of-a-kind experience that sets them apart from traditional hotels.

03

Social Interaction Design

Hotels designed to promote social interaction through communal areas and modern design elements create a unique and unforgettable experience for guests.

Industry implications

What the Indulgent Accommodation trend means for industry

Where the trend changes the playbook
For

Hospitality

Business professionals in the hospitality industry can leverage the trend of intimate and personalized accommodations to differentiate their offerings in the market and cater to individual needs.

For

Entertainment

Themed accommodations can create a unique and memorable experience for guests, providing business opportunities for professionals in the entertainment industry.

For

Architecture and Design

Design and architectural professionals can explore the trend toward hotels designed for social interaction, emphasizing the importance of communal spaces and modern design elements to create unforgettable experiences for guests.

Trend signals

Trend signals for Indulgent Accommodation

Trend score 4.0 out of 10, from popularity 52%, activity 59%, freshness 8%.

Popularity52%
Activity59%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific