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Social-Promoting Hotels

The New citizenM Hotel is One of Europe's Top Minimalist Boutique Hotels

— January 18, 2014 — World
When in Europe, always make sure to book yourself a room in minimalist boutique hotels.

The new citizenM hotel in Rotterdam, The Netherlands is the latest in the citizenM franchise popping up all over Europe. Designed by Concrete Architectural Associates, this fifth minimalist boutique hotel is equipped with 151 guest rooms and a design you're not likely to forget any time soon.

With an explosion of bold colors and a mixture of stark lines and vintage touches, the hotels were built in a way to spur social interaction.

“The space is divided in several areas that offer environments to work, socialize, relax or have a drink. Choose a living room with a cozy fireplace or go for a more cafe style environment. Set to work at the communal tables or enjoy a croissant overlooking the people coming from the train station,“ explained the designers.

The design is not in the design itself, it's in keeping it simple and minimalist to evoke social stimulation.
Trend Themes
1. Minimalist Boutique Hotels - Minimalist boutique hotels are gaining popularity in Europe, offering a unique and memorable experience for travelers.
2. Social Interaction Design - The concept of designing spaces to promote social interaction is becoming a trend in the hospitality industry.
3. Colorful and Bold Aesthetics - Hotels with bold colors and a mixture of stark lines and vintage touches are becoming popular for their visually appealing design.
Industry Implications
1. Hospitality - The hospitality industry can capitalize on the trend of minimalist boutique hotels by creating unique and immersive experiences for guests.
2. Architecture and Interior Design - The architecture and interior design industry can explore opportunities to create spaces that encourage social interaction and stimulate engagement.
3. Tourism - The tourism industry can attract travelers by offering accommodations in hotels with visually appealing and socially stimulating designs.
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