Farida Helmy
writer, editor, creative
Toronto, Canada · Member since Nov 2012
1,563Published Articles
2.1MArticle Views
I believe in unicorns. I like to keep things simple. I like my couch and my shows. I used to like smoking. I still like coffee. I like to think I will change the world with what I write.
Featured Ideas
Authentic Tribal Photography
This Native American Photography Series is Bold and EducationalAuthentic Tribal Photography — Disruptive innovation opportunity: Develop a platform for Native American photographers to showcase and sell their authentic tribal photography globally.Design Fusion Homeware
This Origami-Inspired Furniture and Homeware Collection is StunningOrigami-Inspired Furniture — There is an opportunity for businesses to create origami-inspired furniture that fuses innovative design with functionality.Data-Powered Vehicles
BMW Unveiled Its New Concept Vision Future Luxury CarData-Powered Vehicles — The use of real-time data and information technology in the auto industry creates disruptive innovation opportunities for improved user experience and vehicle performance.Eerie Dream Photography
This Children Photo Series Visualizes Kids Haunting Dream ScenariosDream Photography — The rise of dream photography as an art form for capturing surreal and mystical moments that provoke emotion and introspection.Zesty Jovial Packaging
Oju Vinage’s New Vinegar Packaging Design is Subtle Yet VividMinimal Packaging Design — Opportunity to create minimalist packaging designs that use subtle yet impactful colors.Adventurous All-Terrain Dirt Bikes
Take on Icy Adventures with This New Snow Dirt Bike KitSnow Dirt Bike Kits — The popularity of snow dirt bike kits is growing, presenting an opportunity for innovative companies to develop new and improved kits with advanced features.Infrared Arctic Captures
This Whimsical Landscape Photography Series is OtherworldlyWhimsical Landscape Photography — Disruptive innovation opportunity: Develop advanced AI algorithms for whimsical landscape photography to enhance artistic expression.Soulful Animal Photography
This Animal Photography Photo Series is Graceful and MovingWildlife Encounters — Opportunities for immersive experiences that allow individuals to interact with and observe animals in their natural habitats or controlled environments.Retro Scene Architecture Illustrations
Chris Turnham's Illustrations Are Crafty and DistressedRetro Architecture Illustrations — Opportunity for artists to create vintage-inspired architectural illustrations with a nostalgic feel.Nautical Sinful Spirit Packaging
This Creative Packaging for a New Kate Hudnott Spirit is EclecticCreative Packaging — Opportunity for disruptive innovation in packaging design to create unique consumer experiences.Eccentric Floral Editorials
This Editorial in the Grazia Mexico April 2014 Issue is BoldBold Floral Prints — There's a trend towards colorful and vibrant floral prints, creating opportunities for fashion brands to experiment with bold and eye-catching designs.Laidback Vintage Lookbooks
Camille Rowe Stars in the Reformation Capsule Collection CampaignVintage Revival — Embracing the vintage aesthetic in fashion, such as the Reformation Capsule Collection, presents an opportunity for brands to tap into consumer nostalgia and promote sustainable designs.Q&A with Farida
What's your favorite accomplishment?
Running a magazine at 21!
How do you define cool?
By not trying to define cool.
What is your secret to uncovering trends?
Research, instinct and a wild imagination.
What do you enjoy most about Trend Hunter?
Brain candy!
How do you reset to be creative?
Coffee, candy and my dog at my feet (taking breaks to take her for a walk and buy more candy and coffee)
What inspires or excites you?
People and their stories.