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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,202 more

Marketed Monochrome

Companies use simplistic colorways to convey elegance

Implications - Branching off of the minimalist wave, monochrome has leaked into all aesthetic industries including packaging. The use of a singular color conveys elegance that speaks to a consumer's desire for prestige. Doing away with the bells and whistles of interactive packaging, monochromatic branding allows the product to speak for itself, appealing to consumer trust based in simplicity.
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
97,732 Total Clicks
Date Range:
Feb 15 — Apr 17
Trending:
Hot
Consumer Insight Topics:

Featured Examples

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