This alcoholic aloe vera beverage is not only an unusual use of the plant, it also adds a dynamic look to a tasty drink. Most widely known for its effects in skin care and soothing sun burns, aloe vera is not typically an ingredient one finds in food or recipes. Aloe water is an exception, but it is usually a store-bought product and not a homemade refreshment.
Created by Elsie Larson at the blog A Beautiful Mess, this Aloe Margarita contains whole aloe leaves as well as aloe juice, lime juice, margarita mix and tequila blanco. A pink salt rim can also be added as garnish and a splash of cucumber wouldn't go amiss.
This remixed margarita and aloe vera beverage reflect a minimalist design as well as light and easy cocktail culture.
Key Themes Behind This Trend
- Aloe Vera Mixology
- The mixing of aloe vera in alcoholic beverages presents an opportunity for mixologists to experiment with new ingredients and flavors.
- Edible Skincare
- The trend towards using skincare ingredients in food and beverages presents an opportunity for the beauty and food industries to collaborate and create new products.
- Homemade Beverages
- The trend towards making homemade beverages presents an opportunity for the beverage industry to create and market products that enable consumers to make their own drinks at home.
Where This Applies
- Mixology
- Mixologists and cocktail bars can capitalize on the trend of using aloe vera in cocktails to create unique and differentiated drinks that attract new customers.
- Beauty
- The beauty industry can partner with the food and beverage industry to create new products that use skincare ingredients, such as aloe vera, to promote beauty from the inside out.
- Home Beverage Appliance
- The trend towards making homemade beverages presents an opportunity for the home beverage appliance industry to create and market products that make it easy and convenient for consumers to make their own drinks at home.
