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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,249 more

Vegetarian Indulgence

Consumers buck the health food trend with decadent meat-free alternatives

Implications - Vegetarianism has become synonymous with health, it seems, with many people assuming meat-free meals are automatically more nutritious than their carnivore-friendly counterparts. However, even vegetarian meals are succumbing to the health food backlash, featuring richer ingredients, heavier portions and even deep-fried cooking methods. This shift reveals that the consumer desire for luxury and self-indulgence trumps dietary restrictions.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
70,083 Total Clicks
Date Range:
Jan 15 — Apr 16
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Baked Mushroom Marsalas
Baked Mushroom Marsalas
This Mushroom Marsala Pasta Bake Recipe Takes Under an Hour
This Mushroom Marsala Pasta Bake recipe by Smitten Kitchen combines the gourmet taste of marsala with the ease and convenience of a casserole (otherwise known as “dinnertime magic”).... MORE
Fried Cheesy Macaroni Rings
Fried Cheesy Macaroni Rings
The Vulgar Chef's Fried Mac and Cheese is Coated in Crushed Cheetos
Instead of using bread crumbs, this fried mac and cheese snack is entirely coated in crushed up Cheetos. From The Vulgar Chef, the Cheetos Crusted Mac n’ Cheese Donuts are only really referred... MORE
Herbaceous Vegetarian Gratins
Herbaceous Vegetarian Gratins
This Vegetable Gratin is the Perfect Dish for Cold Winter Nights
‘The Kitchn’ recently put together a recipe for a delicious vegetable gratin made from a hearty combination of leeks, mushrooms and parsnips. As temperatures begin to drop and days... MORE
Fast Food Bean Burgers
Fast Food Bean Burgers
The New Black Bean Burger from Wendy's is a Tasty Vegetarian Option
In an effort to provide a greater range of choices for vegetarians and other health-conscious consumers, Wendy’s has begun testing its Black Bean Burger in three different US cities. The... MORE
Meatless Pepperoni Pizza Pockets
Meatless Pepperoni Pizza Pockets
Gardein's Kosher Pizza Pockets Are Free of Meat and GMOs
Gardein, the fastest growing plant protein brand in its category, has introduced a delicious line of meatless pepperoni pizza products that are designed to enable you to enjoy the indulgent goodness... MORE
Superfood Quinoa Nachos
Superfood Quinoa Nachos
This Fast Food Fare is Revamped with Sweet Potato Chips and Quiona
These sweet potato chip nachos offer a healthier version of the traditional Mexican food fare with the addition of the superfood quinoa, black beans and fresh veggies to transform this dish into a... MORE

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