Nostalgia Marketing

Pop culture is fascinated with storybook nostalgia

Implications - Storybook sentiment has gotten hold of consumers looking to escape their stresses and find a temporary refuge from adult responsibilities. Nostalgia marketing holds great appeal in times of uncertainty as it allows consumers to reminisce, bringing them back to simpler, more carefree times.
SCORE 6.3
Popularity
Activity
Freshness
Megatrends
Patterns
1,534,842 Total Clicks
Feb 09 - Oct 09
V. Hot
Featured Examples
Underwater Tea Parties - Alice in Wonderland Goes Under the Sea in Elena Kalis' Photos
SCORE 6.6
Warm 134,456 Clicks Pub: Jul 2, 09
Underwater Tea Parties
Alice in Wonderland Goes Under the Sea in Elena Kalis' Photos
There is currently a lot of hype concerning the new Tim Burton ‘Alice in Wonderland’ remake and the world of photography has taken note. Photographer Elena Kalis has channeled the mysticism and intrigue… [More]
Storybook Jewelry - Alidra Alic's 'Alice's Adventures in Wonderland' Gets Dreamy
SCORE 6.6
Warm 78,203 Clicks Pub: Jun 6, 09
Storybook Jewelry
Alidra Alic's 'Alice's Adventures in Wonderland' Gets Dreamy
This jewelry is from a Copenhagen jeweler called Alidra Alic. There is obviously a strong sense of fantasy-themed inspirations that went into this collection, which (I’m not surprised) is labeled “Alice’s… [More]
Fairytale Home Decor - Alice in Wonderland Singing Flowers, Painted Roses & 'Drink Me' Bottles
SCORE 6.1
Warm 94,885 Clicks Pub: Jul 5, 09
Fairytale Home Decor
Alice in Wonderland Singing Flowers, Painted Roses & 'Drink Me' Bottles
'Alice in Wonderland' fans will love the fairytale home decor from Geek Details. Their Etsy shop contains goodies that die-hard Alice fans will instantly recognize, from clay cookies that say 'Eat Me'… [More]
Monstrous Ink Designs - 'Where the Wild Things Are' Tattoos Hype the Kid's Book for Life
SCORE 6.1
Warm 54,936 Clicks Pub: Oct 3, 09
Monstrous Ink Designs
'Where the Wild Things Are' Tattoos Hype the Kid's Book for Life
In anticipation of the film adaptation of this infamous children's book, I couldn't resist this gallery of 'Where the Wild Things Are' tattoos from our beloved Cowbag at Cakehead Loves Evil. As you might… [More]
Candy Floss Fantasies - MAC and Hello Kitty Channel Alice in Wonderland
SCORE 5.9
Warm 68,132 Clicks Pub: Feb 24, 09
Candy Floss Fantasies
MAC and Hello Kitty Channel Alice in Wonderland
A muse wakes up on a mountain of candy floss and follows a black cat into a delicious pink fairy tale land which is best described as a mix between David Lachapelle and Alice in Wonderland. Turns out to… [More]
Mad Hatter Flash Mobs - Disney Promos Tom Binns' 'Alice in Wonderland' Jewelry Line
SCORE 6.5
Warm 38,983 Clicks Pub: Sep 4, 09
Mad Hatter Flash Mobs
Disney Promos Tom Binns' 'Alice in Wonderland' Jewelry Line
Disney built up hype for Tom Binns' 'Alice in Wonderland' jewelry line just as anything worth seeing these days should be promoted: with a flash mob. Disney took over MAGIC Marketplace in Las Vegas with… [More]
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