Unusual twists on mainstream goods lasso trendsetters
Implications - When an innovation once explored only by a certain group of people becomes mainstream, trend junkies begin seeking something to one-up the furor. These niche hobbyists seek unique twists on things that are already popular, looking for newfangled ways in which to pioneer the next big thing.
Trend Themes
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Niche Innovation — Innovation seekers are looking for unique twists on things that are already popular, looking for newfangled ways to pioneer the next big thing.
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Compact Camera Revolution — Compact camera companies are stepping up their game by focusing on more advanced features such as built-in GPS, high-speed video, and more to compete with the outdated features of cellular phones.
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Rediscovering Photography — Consumers are growing more interested in photography, as seen in the increased demand for high-end, ultra-megapixel cameras with interchangable lenses and advanced auto-focus systems.
Industry Implications
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Digital Photography — The growing demand for niche innovations and compact camera revolution presents new opportunities for companies within the digital photography industry to offer innovative solutions.
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Consumer Electronics — Advancements in technology is driving multiple industries to incorporate new features and designs into existing products.
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Sports and Adventure — The extreme sports camera trend shows that there is a demand for high-quality action cameras that can self-film video in high definition.
12 Featured, 49 Examples:
522,719 Total Clicks
Date Range:
Jan 09 — Oct 09
Trending:
Average
Consumer Insight Topics: