We are meant to grow out of watching cartoons and enjoying cupcakes as we become adults, but of course, this doesn't always happen. There is no better marriage than children's television characters and cupcakes.
I am consumed with jealousy that there is a bakery somewhere that sells 'Sesame Street' cupcakes--which means you can buy those beloved beasts at will.
RKB Cupcakes|Cookies n Cakes| Flickr
Implications - One of the most effective ways a company can establish its brand is through comedic novelty products offered for a limited time. By reveling in novelty and plainly stating the product won't be around forever, the company generates interest from consumers who fear missing out on something uncommon and generally unavailable.