I guess feathery bird-like fashion is definitely in. We’ve seen it on Louis Vuitton runways, on Madonna and in new fashion editorials.
Now the avian trend invades ad campaigns as well, evident in the new Viva Glam ad for MAC cosmetics featuring Fergie.
The ad promotes Fergie’s new lip gloss for MAC, Viva Glam VI Special Edition, which benefits the brand’s HIV/AIDS fund.
"I remember the ads with RuPaul and buying the first color, but it was pretty dark for my skin," Fergie explains, describing her choice of a pale, shimmery plum for the product. "I love a natural lip."
Big Bird-Inspired Cosmetics Ads
More Stats +/-
MAC AIDS Awareness
Big Bird-Inspired Hairy Fashion
Beauty in Support of AIDS
Hairy, PETA-Friendly Fashion
Top 100 Science Trends in 2018
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.