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Dame Edna Launches Limited-Edition MAC Cosmetics Collection

 - Feb 7, 2009
References: maccosmetics & themakeupgirl.typepad
The Dame Edna limited edition collection by MAC Cosmetics is flashy, fun and purple, just like her hair. There is a trend in makeup application to be less natural looking and more made-up, and who else would be better to promote this style than the flamboyant ‘lady’ played by Australian comedian Barry Humphries.

Here's how Dame Edna herself describes the collection: "With packaging as mirthful and minx-like as The Legend herself, the Dame Collection of heavy-on-the-lilac Lipstick/Lipglass, eye shadow, Highlight powder and nail lacquers is in a class by itself!"

Using a cross-dressing, crazy glasses-wearing, purple-haired man in feathers and rhinestones is another example of how MAC is on the cutting edge of the cosmetic industry, or at least fearless.