Elsa Blaine
Assistant Buyer
Ontario Canada · Member since Mar 2008
1,086Published Articles
1.4MArticle Views
Graduate of Industrial & Landscape Design. Now working as an Assistant Buyer. I have a passion for the well designed and edgy and I'm finding my trends are highly based on visual aesthetics. I've also always loved advertising, in print and on television. My sense of humour and outlook on the world is sometimes up for debate.
Featured Ideas
Mechanic Inspired Oils & Spirits
Anthony's Mini Garage WineryMechanic-inspired foods and drinks — Opportunity for food and beverage companies to incorporate unexpected design elements to attract both gearheads and foodies.Green Polar Bears
What is Happening at the Japanese Zoo?Green Polar Bears — Opportunity for eco-friendly solutions to combat algae growth and preserve the natural color of polar bears.Canine Yogi Calendars
'Yoga Dogs' by Dan BorrisYoga Dog Photography — Opportunity for photographers to capture playful and expressive images of dogs practicing yoga, creating unique and entertaining visual content.Umbrella Apparel
From Gutter to Gown With ‘The Umbrella Project'Upcycled Fashion — Creating clothing and accessories from discarded materials, such as umbrellas, presents an opportunity for a disruptive innovation in the fashion industry.Social Yarn Ball Brains
‘Diamonds in Your Mind' by Paco Peregrin Reveal Societal MessaFantastical Photo Manipulation — Opportunities exist to create disruptive advertising campaigns and visual content for companies using surreal and attention-grabbing photo manipulation techniques.Edible Garden Sheds
The Eathouse's Living Walls are Good Enough to EatEdible Living Walls — Opportunity for companies to create edible living walls for urban gardening and sustainable food production.Trompe-L'oeil Chimney Stacks
Striking Beauty in the Paris SuburbsTrompe-L'oeil Art — Disruptive innovation opportunity: Incorporate trompe-l'oeil techniques into advertising and marketing campaigns to create visually stunning and attention-grabbing content.Smog-Reducing Architecture
I-35 Bridge in Minneapolis Made of CemstoneSmog-Reducing Architecture — Exploring innovative architectural designs that incorporate air cleaning materials for reduced pollution.Bold Picture Book Fashion
'Where the Wild Things Are' in VogueBold Picture Book Fashion — Opportunity for fashion designers to experiment with bold colors and unconventional accessories for high-energy fashion shoots.Copycat Fragrances
‘Twilight' Perfume in ‘Nina' Look-a-Like BottleCopycat Products — Developing similar products to popular items can be a disruptive innovation opportunity for businesses.Chess Robots With Fake Arms
Novag 2Robot Chess GameRobot Chess Games — Robotics is making its way into traditional games like chess with the development of robot opponents.Celebuchef Interior Design
Giada De Laurentiis' Home in Architectural DigestCelebrity Interior Design — Opportunity for interior designers to cater to the growing trend of celebrities showcasing their homes in design magazines.Q&A with Elsa
What is unique that's not in your bio?
I have seen 13 Grateful Dead shows, travelled in a '75 Dodge van with a 'turtle top' for 2-1/2 months and used to care for tropical plants in offices for a living. The van? Poor thing met with a dramatic end in a barn fire.
What's your favorite accomplishment?
Surviving through breast cancer surgery and treatment. 3 years and counting!
How do you define cool?
Most things that I am not.
What is your secret to uncovering trends?
I let the images guide me. I try to avoid reading into details already exposed and allow my visual inspiration to reveal the undiscovered trend.
What do you enjoy most about Trend Hunter?
It's a common theme with Trend Hunters - the freedom to write about whatever grabs me at the moment.
What is your favorite trend?
I love writing fashion trends the most. It's my virtual life of glamour. My favorite current fashion look is anything with fringes and layers. I love the 'Fringed' Lily Donaldson video for Vogue. It's so fun and makes me want to dance.
What are your tips for writing a juicy post?
Create excitement through your own enthusiasm of the discovery.
How do you reset to be creative?
Leafing through glossy monthly magazines. They may be a few weeks behind but the photos are often stunning and inspirational.
What inspires or excites you?
It's all about the visual to me. Music with incredible drum beats come a close second.
Predict something awesome for 2020?
Many, many more woman world leaders.