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Cute Catvertising

Hello Kitty collaborations allow brands to reach target groups

Implications - Collaborating with Japanese company Sanrio—its Hello Kitty brand in particular—is becoming a major part of marketing as brands around the world use the pop culture icon to boost their branding. These product collaborations, which include everything from makeup and fashion to jewelry and gadgets, allow brands to not only expand on their product lines but appeal to consumer segments that they may never have been able to reach otherwise.
4.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 55 Examples:
843,012 Total Clicks
Date Range:
May 11 — Dec 11
Trending:
Warm

Featured Examples

Fashionable Feline Sneakers
Fashionable Feline Sneakers
The Hello Kitty Vans Collection Has the Purrfect Shoes for Summer
The new Hello Kitty Vans Collection is finally finished and will be available June 1st! The collection combines the classic street style of Vans and the fun, lovable cartoon to make for a perfect summertime… MORE
Cute Kitty Collaborations
Cute Kitty Collaborations
The Forever 21 for Hello Kitty Collection is Sure to be a Hit
Hello Kitty fans everywhere (all 3 billion of you), rejoice, because the Forever 21 for Hello Kitty collaboration photos have been released and there is a lot to love in this collection. Featuring women's… MORE
Animated Icon Jewelry
Animated Icon Jewelry
The Neivz and Sanrio Collaboration is Smile Worthy
The latest collaboration between Neivz and Sanrio is sure to be a hit amongst Hello Kitty fans. The jewelry collection, by the quirky Los Angeles label proves expressive and charming. Nievz, known... MORE
Cute Feline Cosmetics Collections
Cute Feline Cosmetics Collections
The Liberty of London x Hello Kitty Collection is Adorable
It is no secret that Hello Kitty is and has been a phenomenon for years, so lovers of the cute Japanese character, brace yourselves for good news as the Liberty of London x Hello Kitty is on its way into… MORE
play_circle_filled Cartoon Character Bling
Cartoon Character Bling
The Swarovski x House of Hello Kitty Collaboration is Sparkly Cute
One of Japan’s most beloved iconic characters Hello Kitty gets a dazzling tribute in this Swarovski x House of Hello Kitty collaboration. Having joined forces before, the two brands reveal a... MORE
Sanrio Capcom Collaborations
Sanrio Capcom Collaborations
The Hello Kitty Street Fighter Line Transforms the Cat Into Chun-Li
Lovers of this cute kitty will be excited to find out that Sanrio is teaming up with Capcom to create a line of Hello Kitty Street Fighter products. No longer just a cat dressed in a pink ensemble, this… MORE
Violet Feline Smartphones
Violet Feline Smartphones
The Softbank Hello Kitty Android Brings Sanrio to High-Tech Mobiles
Fans of Sanrio will probably want to ditch their current mobile and get their hands on the Softbank Hello Kitty Android Smartphone. Smartphones normally take the form of touchscreens; however, the Softbank… MORE

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