Category
Fashion
Inclusive Formulas
Trend cluster
Category
Convenient
Cuisine
Hi-tech kitchen devices help busy consumers create instant meals.
4.9
Trend score
Trend
What is the Convenient Cuisine trend?
Convenient Cuisine: A 2009 report by the U.S. Bureau of Labor Statistics revealed that about 26 percent of Americans work more than 40 hours per week. With increasingly busy schedules, more consumers need innovations that offer convenience, particularly in the kitchen. Since takeout isn’t usually the healthiest option, these extremely convenient cooking devices, from instant meal heaters to oven-fridge hybrids, provide consumers with stress-free—and efficient—meal preparation.
Trend themes
Themes within the Convenient Cuisine trend
Three behaviours holding the trend together01
Convenience and Efficiency
As more consumers struggle with busy schedules, hi-tech appliances that offer convenience and automate meal preparation processes can create disruptive innovation opportunities.
02
Health and Wellness
Consumers are increasingly seeking healthier food options, and appliances that make it easier to cook or heat nutritious meals can be a disruptive innovation opportunity.
03
Multi-Purpose Appliances
Appliances that serve multiple purposes, such as combining a stove with a cutting board or laptop, can create disruptive innovation opportunities in the kitchen.
Industry implications
What the Convenient Cuisine trend means for industry
Where the trend changes the playbookFor
Home Appliance Industry
The increasing need for convenience, health, and multi-purpose appliances offers opportunities for innovation in the home appliance industry.
For
Food Industry
The rising demand for healthier meal options, along with innovations in meal preparation devices, presents opportunities for the food industry.
For
Technology Industry
Hi-tech appliances that automate meal preparation and combine multiple functions can create opportunities for innovation in the technology industry.
Trend signals
Trend signals for Convenient Cuisine
Trend score 4.9 out of 10, from popularity 71%, activity 68%, freshness 8%.
Popularity71%
Activity68%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Convenient Cuisine trend
7 featured examples from Jul 12 to Oct 11, 2011CategoryEco
Meal-Warming Mixers
The Halo Heating Spoon Cooks Your Lunch Right in its Container
The Halo Heating Spoon could inspire companies in the kitchen appliance manufacturing industry to create next-generation appliances that cater to the needs of busy individuals.
CategoryUnique
Cordless Stone Stoves
The Electrolux Stoov Cooker Suctions to Pots to Start Them Simmering
Kitchen Appliance industry players could make use of the magnetic heating tech to produce and sell efficient cooking appliances with a small footprint.
CategoryUnique
Revolving Oven Refrigerators
The Orbital Food Organizer Makes Meal Prep Easy
Potential disruption in the home appliance industry with smart technology and sustainable solutions for meal prep and storage
CategoryArt & Design
Computing Stovetops
The Electrolux Mobile Kitchen Lets You Cook and Web Surf at the Same Time
Appliance manufacturers can explore opportunities to merge traditional kitchen appliances with digital, Wi-Fi enabled components.
CategoryEco
Hi-Tech Meal Heaters
The Electrolux Cortina Kettle Warms Food the Futuristic Way
Disruptive innovation opportunity: Transform the kitchen appliance industry by developing hi-tech meal heaters that offer innovative features for convenient and efficient food war…
CategoryUnique
Mounted Hi-Tech Microwaves
The Sous-Vide Cell Cooker Slowly Warms the Week's Meals
The Sous-Vide Cell Cooker disrupts the home appliance industry by offering a convenient and efficient solution for meal preparation.
CategoryLifestyle
Alcohol-Inspired Appliances
Won Suk Lee's Cooktender Lets You Make Rice and Shake Drinks
The concept of interactive appliances like the Cooktender presents opportunities for innovation in the kitchen appliance manufacturing industry, encouraging the development of pro…
