Designer Won Suk Lee is aiming to make the act of making rice more fun with the Cooktender. The Cooktender is a conceptual rice cooker that lets you mimic the moves of a bartender.
The Cooktender is designed to look and act like a cocktail shaker. Shaking of the device is used to clean the grains of rice. The shaking motion makes it less tedious and more fun to clean rice. The Cooktender is designed to be used by singles which explains its relatively small size. I could easily see this appliance being a huge hit among young people as it is compact (good for cramped apartments) and easy to use (good for bachelors). You can check out Won Suk Lee's Cooktender along with a ton of other innovative rice cookers and bartending gadgets here.