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Diluted Style

Designer diffusion lines cater to more practical fashionistas

Implications - During the credit crunch, designer diffusion lines were all about offering cost-conscious consumers with budget versions of designer collections. However, despite an increasing number of consumers loosening their purse strings, there are even more designer diffusion lines today than ever before. One reason may be the diluted designs—unlike their high-fashion designer counterparts, which are typically heavily embellished and extremely eccentric, cheap-chic fashion provides style that is more wearable and practical for the day to day.

SCORE 5.2

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6 Featured, 54 Examples: 1,712,252 Total Clicks

Date Range: Aug 11 - Nov 11

Trending: Hot

Consumer Insight Topics: Art & Design Fashion Marketing Hip Fashion Top Lists Photography

Featured Examples

Diffusion Designer Footwear - The B by Brian Atwood Line Doesn't Sacrifice Luxury for Affordability

SCORE 5.6

Warm 15,510 Clicks Pub: Aug 19, 11

Diffusion Designer Footwear

The B by Brian Atwood Line Doesn't Sacrifice Luxury for Affordability

Yet another designer is joining the diffusion line bandwagon: the B by Brian Atwood collection is just as luxurious-looking as its more expensive counterpart without the wallet-cringing prices. Filled… [More]

Rocker-Chic Collaboration Projects - The Versace for H & M Campaign is Fierce

SCORE 6.1

Warm 15,399 Clicks Pub: Oct 12, 11

Rocker-Chic Collaboration Projects

The Versace for H & M Campaign is Fierce

I love that H&M is continuing to collaborate with the biggest designers in the world, and the Versace for H&M campaign is exciting enough to make one's heart skip a beat. The Versace for H&M campaign… [More]

California Cool Collections - The Thakoon Addition Spring Presentation is Affordable and Chic

SCORE 5.4

Warm 9,194 Clicks Pub: Sep 24, 11

California Cool Collections

The Thakoon Addition Spring 2012 Presentation is Affordable and Chic

When a designer releases a diffusion line, it usually takes the backseat to his or her main, high-end line, but that is not the case with the Thakoon Addition Spring 2012 collection. Thakoon Panichgul's… [More]

Sweet Striped Ensembles - Earn Your Stripes with the 10 Crosby Derek Lam Spring Collection

SCORE 4

Mild 6,751 Clicks Pub: Sep 11, 11

Sweet Striped Ensembles

Earn Your Stripes with the 10 Crosby Derek Lam Spring 2012 Collection

Bright colors are back in a big way, as demonstrated by the 10 Crosby Derek Lam Spring 2012 collection. Spring collections are always dominated by bright colors and prints, but Derek Lam's diffusion line… [More]

Zigzag Designer Diffusions - The Full Missoni for Target Line is Finally Revealed

SCORE 5.6

Warm 7,627 Clicks Pub: Aug 18, 11

Zigzag Designer Diffusions

The Full Missoni for Target Line is Finally Revealed

Fashionistas who have been waiting anxiously all summer, you can finally sigh in relief -- the pieces comprising the full Missoni for Target collection have been released. The luxury Italian designer… [More]

Head-Thrashing Swimsuit Shoots - The H by Halston Athletics 2011 Campaign is Seductive and Sporty

SCORE 4.7

Average 6,305 Clicks Pub: Oct 5, 11

Head-Thrashing Swimsuit Shoots

The H by Halston Athletics 2011 Campaign is Seductive and Sporty

Sporty, seductive and stylish are three words that come to mind when one sets sight on the 'H by Halston' Athletics 2011 Campaign. This extremely eye-catching athletic apparel campaign is created to target… [More]