Brands give kids a taste of adult life with products that mimic mature activities
Implications - Brands are giving kids the chance to feel more like adults by offering products that mimic activities and rituals most often experienced by older consumers. From challenge games that replicate drinking rituals to outdoor sporting activities made accessible for kids, these examples not only offer unique experiences, but they also provide an early introduction to activities that might seem daunting or challenging later on in life.
Workshop Question - In what way can your brand adapt your product or service offerings to better reflect consumer lifestyle habits and challenges?
6 Featured, 54 Examples:
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Date Range:
Apr 16 — Nov 18
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