Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Build-A-Bear Launched a Collection of Super Mario Toys

 - Dec 15, 2017
References: buildabear & hellogiggles
Build-A-Bear and Nintendo have released a collection of Super Mario toys that have the potential to appeal to young children and kids at heart who are drawn to the collectibles with a sense of nostalgia.

The Super Mario Bears include plush versions of favorite characters like brothers Mario and Luigi, as well as Princess Peach, Bowser, Yoshi and a pre-stuffed Toad.

Alongside the collectible bears it has released with Nintendo, Build-A-Bear will also be offering a variety of Super Mario-themed accessories. Since the many characters of the collection can be stuffed on-site, consumers have the option to add the Super Mario Bros. Theme Song to a plush, so that it plays whenever the toy is squeezed.