Category
Lifestyle
Sugar Moderation
Trend cluster
Category
Coworking
Wellness
Coworking spaces prioritize both physical and mental health.
4.8
Trend score
Trend
What is the Coworking Wellness trend?
Coworking Wellness: The flexible nature of coworking spaces is being elevated even further with specialized designs, both physical and function-related, that focus on health and wellness. This shift comes as a growing segment of the workforce in North America prioritizes a work-life balance, taking that trend to the next level by offering the balance of wellness and employment in one condensed venue.
Trend themes
Themes within the Coworking Wellness trend
Three behaviours holding the trend together01
Coworking Wellness
Coworking spaces are incorporating specialized designs focused on health and wellness to appeal to the growing segment of people prioritizing work-life balance.
02
Mental and Physical Health
Co-working spaces that prioritize mental and physical health by offering access to yoga, meditation, and other wellness practices cater to those seeking work-life balance.
03
Community-focused Coworking
Community-focused coworking spaces like ARK in London offer an alternative to isolating remote work and provide a sense of fellowship.
Industry implications
What the Coworking Wellness trend means for industry
Where the trend changes the playbookFor
Health and Wellness
There is an opportunity for businesses in the health and wellness industry to partner with coworking spaces and offer classes, workshops, or services aimed at improving physical and mental health.
For
Coworking and Workspace
Companies that design collaborative and wellness-focused coworking spaces stand to profit as the demand for flexible, community-based work environments increases.
For
Mental Health and Well-being
Opportunities lie for businesses specializing in mental health and well-being services to partner with coworking spaces and offer programs aimed at improving mental health, work-life-balance and stress management among remote workers.
Workshop question
How can your brand prioritize its employees' work-life balance, or enhance health and wellness initiatives in-office?
Trend signals
Trend signals for Coworking Wellness
Trend score 4.8 out of 10, from popularity 67%, activity 70%, freshness 8%.
Popularity67%
Activity70%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Coworking Wellness trend
4 featured examples from Sep 16, 2016 to May 28, 2017CategoryLifestyle
Yogic Co-Working Offices
New Love City Provides Unlimited Yoga and a Collaborative Workspace
By integrating wellness amenities, real estate developers can appeal to tenants who prioritize health and well-being in their lifestyles.
CategoryBusiness
Meditative Co-Working Studios
Flow Yoga Center Offers a Unique Take on the Co-Working Space
Co-working space providers can incorporate wellness programs and community-building activities to differentiate themselves and attract a broader range of professionals.
CategoryLifestyle
Collaborative Wellness Workspaces
This Shared Workspace is Situated Inside of a Yoga Collective
Co-working spaces can explore partnerships with wellness organizations to create collaborative workspaces that support work-life balance and foster a culture of well-being.
CategorySocial Good
Community-Focused Coworking Spaces
This London Coworking Space Places Emphasis on Fellowship
The coworking industry can leverage the trend of community-focused spaces to attract and retain a diverse range of remote workers.
