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Parodying Retro

Mocking retro is a comedic bonding mechanism for brands and consumers

Implications - People are getting their jollies by looking into the past. Retro vintage media is driving an impeccable amount of traffic online and off as old images, videos and modern vintage-inspired commercials get attention. Mocking vintage is creating a meaningful connection with consumers through laughter.

SCORE 4.8

Popularity

Activity

Freshness

Megatrends

Patterns

6 Examples, 41 Related: 1,634,422 Total Clicks

Date Range: May 09 - Oct 09

Trending: Hot

Consumer Insight Topics: Pop Culture Marketing Humor

Featured Examples

Awkward Family Photos - AwkwardFamilyPhotos.com Posts Blush-Worthy Moments

SCORE 6.7

Warm 96,702 Clicks Pub: May 13, 09

Awkward Family Photos

AwkwardFamilyPhotos.com Posts Blush-Worthy Moments

AwkwardFamilyPhotos.com will be your newest website obsession. With a catchphrase like â€œSpreading the awkwardness,â€ it is clear that this website is a winner (even if the people featured might be losers).… [More]

School Portrait Mocking - 'We Have Lasers' Takes Aim at Retro 90s Backgrounds

SCORE 4

Average 15,538 Clicks Pub: Sep 2, 09

School Portrait Mocking

'We Have Lasers' Takes Aim at Retro 90s Backgrounds

I always hated picture day at school, and I know that many other people feel the same way. But you always looked forward to choosing that backgroud for your portrait; that is until 'We Have Laser' (laserportraits.net)… [More]

Vintage Parent Pics - MyParentsWereAwesome.tumblr.com Hilariously Shows Mom and Dad Back in the Day

SCORE 4.4

Average 15,522 Clicks Pub: Sep 23, 09

Vintage Parent Pics

MyParentsWereAwesome.tumblr.com Hilariously Shows Mom and Dad Back in the Day

The site MyParentsWereAwesome.tumblr.com/ is a testament to all that is wonderful in awkwardly hilarious and nostalgic blogs. Body hair, form-fitting clothing and and white guys with Afros petting dogs… [More]

Outrageously Outdated Books - AwfulLibraryBooks.com Showcases Peculiar Vintage Titles

SCORE 3.4

Mild 7,084 Clicks Pub: Jul 27, 09

Outrageously Outdated Books

AwfulLibraryBooks.com Showcases Peculiar Vintage Titles

We’ve all gone to the library and seen some book titles that are outrageously outdated. The website AwfulLibraryBooks.com finds some of the most hilarious titles of our past literature and puts them all… [More]

Dangerous Retro Playhouses - Playgrounds from the 70s are Modern Bad Ideas

SCORE 4.4

Average 35,718 Clicks Pub: Oct 6, 09

Dangerous Retro Playhouses

Playgrounds from the 70s are Modern Bad Ideas

The best part about being a kid was being able to play in a playground and not look like a complete creep. These playgrounds from the 70s are the perfect way to reflect on childhood. Everything in the… [More]

Retro Hideous Dating Videos - Video Date Montage Proves Why Personal Ads Will Come Back to Haunt You

SCORE 5.7

Warm 7,546 Clicks Pub: Sep 18, 09

Retro Hideous Dating Videos

Video Date Montage Proves Why Personal Ads Will Come Back to Haunt You

Remember when people made personal ad videos? In the hopes that someone would watch it, and call them. Yeah, that was a bad idea, because the Video Mate you made has come back to haunt you. Here’s the… [More]