Omax has just released ads that seems to support stalking behaviour. The photos in these ads capture private moments women are having in their everyday lives and are shot by men (surprising).
From images of women on the beach in their bikinis to girls bending over a railing taking in the view of a city, men are crouched down, taking pictures with their Omax camera.
Although they don’t seem to be paying attention to the girls in the photographs, it does seem as though these Omax ads have an element of stalker in them.
What's Driving This Trend
- Privacy Invasion Advertising
- Opportunity for businesses to create ads that capture private moments in a non-threatening way.
- Inappropriate Advertising
- Opportunity to create ads that do not support anti-social behaviour and disrespect for privacy.
- Intimate Moment Portrayal Advertising
- Opportunity to create ads that capture intimate moments in a respectful and tasteful manner.
Who This Affects Most
- Advertisement
- Opportunity for ad agencies to create more engaging and personalized advertisement campaigns that respect people's privacy.
- Photography
- Opportunity for camera manufacturers to design and market camera lenses that can capture intimate moments without compromising people's privacy.
- Media
- Opportunity for media outlets to hold advertisements to a higher ethical standard, ensuring they do not promote inappropriate behaviours.
