Tile, an app dedicated to helping users track lost items, has announced the launch of 'Safe and Secure,' its first anti-stalking safety feature.
The new feature allows users to scan for unknown Tile-enabled devices that may be in their vicinity or traveling with them. Essentially, the feature searches for nearby Tile devices in case a stalker has placed one on a user. To make the feature more accessible, Tile has opened up 'Safe and Secure' to non-Tile users -- it is accessible to anyone using iOS or Android.
“If someone is a victim of domestic abuse and they are preparing to leave their partner, for example, it’s helpful to be able to choose the time and place that’s safest for them to proactively check if there is a device on them that could track their location," said Erica Olsen, director for the National Network to End Domestic Violence's Safety Net Project.
Image Credit: Tile
What's Driving This Trend
- Anti-stalking Safety Features
- The development of anti-stalking safety features in technology like Tile provides an opportunity for businesses to tap into the growing demand for personal security and privacy.
- Expanded Accessibility of Safety Features
- The expansion of accessibility of safety features to non-users presents opportunities for businesses to expand their customer base and create positive PR.
- Personal Security as a Basic Need
- Personal security is increasingly becoming a basic need and businesses that cater to this need using technology can disrupt traditional industries.
Who This Affects Most
- Technology
- The development of anti-stalking safety features in technology creates opportunities for companies, especially in the mobile device industry.
- Security Services
- The demand for personal security and privacy is creating new business opportunities in the security services industry.
- Consumer Electronics
- The integration of safety features into consumer electronics presents an opportunity for companies to differentiate themselves from competitors.
