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83 Youthful Marketing Techniques

From Social Media Challenges to Smartphone Flash Mob Ads

— August 29, 2013 — Marketing
With teens and young adults consisting of a large chunk of the types of viewers that pay attention to ads and commercials, there's no surprise as to why marketers are utilizing these youthful marketing techniques to draw in that hip and modern crowd.

While retailers can easily market their products through clear-cut imagery and simple wording, the challenge lies within attracting that specific target audience, one which retailers are hoping will buy their products and services. Through incorporating such youthful marketing techniques such as references to humor, digital technology or the use of social media, advertisers are more easily able to connect with that hip and tech-savvy audience.

From comically interactive ads to social media star campaigns, these youthful marketing techniques will definitely capture the interest of any hip and modern young adult.
4.2
Score
Popularity
Activity
Freshness
78
Fantasy Bedtime Stories
Fantasy Bedtime Stories
This Spin-Off of Goodnight Moon is Game of Thrones-Inspired
<
77
Super Speedy Cell Surfing
Super Speedy Cell Surfing
Orange Mobile Phones Promotes Its Lightning Fast Data Speed
<
76
Personified Breakfast Cartoons
Personified Breakfast Cartoons
Denny's Promotes Its Breakfast Menu by Animating 'The Grand Slams'
<
75
Musically Charitable Alcohol Ads
Musically Charitable Alcohol Ads
This Smirnoff Europe Ad Works with Disabled People to Raise Money
<
74
Smartphone Flash Mob Ads
Smartphone Flash Mob Ads
Samsung Set Up a Flash Mob on a Busy NYC Street to Promote the Galaxy IV
<
73
Digital Face Ads
Digital Face Ads
The Samsung 'Explore Your Dual World' Video is Futuristic
<
72
Problematic Gamer Campaigns
Problematic Gamer Campaigns
This Banned Xbox Commercial Features a Faux Fire Fight
<
71
Mobile Instrument Symphony Campaigns
Mobile Instrument Symphony Campaigns
Hello Bank's Mobile Concerto Serenades a Crowd Using Mobiles
<
70
Social Media Snack Guards
Social Media Snack Guards
The Virtual Fridge Lock Tells Your Facebook Friends When You Eat
<
69
Literal Social Media Re-Enactments
Literal Social Media Re-Enactments
The Nico Muhly 'Two Boys' Opera Ad Brings Online to Life
<
68
Fanciful Cookie Music Videos
Fanciful Cookie Music Videos
The Oreo Wonderfilled Video Will Entice You into Getting an Oreo
<
67
Car-Free Auto Campaigns
Car-Free Auto Campaigns
Take the Family Off-Roading with the Kia Sportage
<
66
Revamped Camera Campaigns
Revamped Camera Campaigns
The DRtv Ricoh PX Ad Puts the Product to the Test
<
65
Romance-Inducing Drink Commercials
Romance-Inducing Drink Commercials
This Coca Cola Commercial Features Dozens of Floating Pop Cans
<
64
Tea Tag Animations
Tea Tag Animations
Twinings' Stop Motion Ad Uses Papercraft to Express Life's Little Joys
<
63
LEGO-Remade Comercials
LEGO-Remade Comercials
The LEGO Ad Break Parodies Traditional British TV Commercials
<
62
Carpe Diem Internet Ads
Carpe Diem Internet Ads
This GoDaddy Super Bowl Commercial Pushes You to Seize the Moment
<
61
Epic Vacuum Ads
Epic Vacuum Ads
The LG Kompressor Elite Cleaner Will Clean & Compress Things That are Lurking
<
60
Censor-Battling Soda Ads
Censor-Battling Soda Ads
This Video Explains the Latest Sprite Ad Campaign in Saudi Arabia
<
59
Social Media Challenges
Social Media Challenges
The Jeep Poland Campaign 'Jeep-In' Game is a Success
<
58
Co-Branded Youth Group Chocolate (UPDATE)
Co-Branded Youth Group Chocolate (UPDATE)
TV Spot Promotes Nestle Crunch Girl Scout Candy Bars
<
57
Air Guitar Advertorials
Air Guitar Advertorials
The Macy's Spring/Summer Campaign Goes From Day to Night
<
56
Emotion-Emitting Tablet Ads
Emotion-Emitting Tablet Ads
iPad 2 Commercial Brands Device as Bending How We Interact with Media
<
55
Skynet-Inspired Auto Ads
Skynet-Inspired Auto Ads
The Dodge Charger 'The Future of Driving' Ad Declares War on Machines
<
54
Talent-Highlighting Clothing Ads
Talent-Highlighting Clothing Ads
The Gap 'Icon Redefined' Campaign Showcases Musicians & Dancers
<
53
Flashback Technology Ads
Flashback Technology Ads
The Back to the Future Garbarino Ad Harkens Back to the 80s
<
52
Comically Interactive Ads
Comically Interactive Ads
The Skittles Touch Commercials Reward Viewer Participation
<
51
Empathetic Dating Ads
Empathetic Dating Ads
The Webroot Hot Young Girls Commercial Will Want You Securing Your Internet
<
50
Arctic Sports Fan Campaigns
Arctic Sports Fan Campaigns
Coca-Cola Polar Bears Will Watch Super Bowl & Give Feedback on Plays
<
49
Street-Dancing Virals (UPDATE)
Street-Dancing Virals (UPDATE)
The Viral Factory Samsung Campaign Clip Takes Onlookers by Surprise
<
48
Road Trip Auto Ads
Road Trip Auto Ads
Volkswagen Golf GTI Campaign Asks, 'Anyone for a Sunday Drive?'
<
47
Social Media Liquor Ads
Social Media Liquor Ads
The Biz Stone Stoli Vodka Commercial will Guarantee a Few Laughs
<
46
Viral Satirical Ads
Viral Satirical Ads
Rhett and Link's Controversial Furniture Video
<
45
Youth-Inspiring Campaigns
Youth-Inspiring Campaigns
'Levi's Legacy' Video Encourages Positive Change
<
44
iPads as Fly-Swatters
iPads as Fly-Swatters
Newsday iPad Commercial Shows Print Newspapers Have at Least One Use
<
43
Tech-Savvy Ad Remakes
Tech-Savvy Ad Remakes
Graphic Designer Eoin Conlon Re-imagines Classic Ads
<
42
Massive 8-bit Interactions
Massive 8-bit Interactions
The World's Largest Space Invaders Game is the Future of Gaming
<
41
Viral Video Stars in Camera Ads
Viral Video Stars in Camera Ads
Sanyo Uses YouTube A-Listers to Promote ‘Xacti HD' Dig
<
40
Fear-Based Facebook Groups
Fear-Based Facebook Groups
Viewers Terrified of Swedish Model in Apoliva Commercial
<
39
Climate-Based Fashion Campaigns
Climate-Based Fashion Campaigns
Burberry Digital Weather Billboards Alert Brits to the Temperature
<
38
Viral Surfing Sheep
Viral Surfing Sheep
Mildred the Surfing Sheep Takes on the Waves for Finisterre
<
37
Diorama-Sized Fashion Ads
Diorama-Sized Fashion Ads
The Kenzo x Toilet Paper Autumn/Winter 2013 Campaign is Childlike Fun
<
36
Crime Fighting Ads
Crime Fighting Ads
Jackie Chan Segways into Future in a Kaspersky Ad
<
35
Adventurous World Sports Ads
Adventurous World Sports Ads
The Bank of China 2012 Olympics Campaign Features London's Big Ben
<
34
Artful Streetwear Branding
Artful Streetwear Branding
The Duckie Brown Poster Campaign is Elegantly Opulent
<
33
Video Game Fitness Ads
Video Game Fitness Ads
Nike 'Game On, World' Campaign Turns Athletes Into Virtual Game Players
<
32
Truthful Tech Ad Spoofs
Truthful Tech Ad Spoofs
'I'm a Mac and I've Got a Dirty Secret' Sheds Light on Conflict Minerals
<
31
Pop-Up Ad Agencies
Pop-Up Ad Agencies
Proximity BBDO's “The Farm” Nurtures Young Creatives
<
30
Partially Animated Car Commercials
Partially Animated Car Commercials
New Toyota Yaris Ads are Inspired by Pop & Rap Videos
<
29
Risky Driving Ads
Risky Driving Ads
The SJ Swedish Rail Campaign Offers a Smarter Way to Travel
<
28
Nostalgic Workwear Catalogs
Nostalgic Workwear Catalogs
The 69 Spring 2013 Collection Features Denim-Enriched Ensembles
<
27
PC Cutevertising
PC Cutevertising
4-Year-Old Kylie Demos Windows Live Photo Gallery in New Ad
<
26
Matador-Inspired Ads
Matador-Inspired Ads
The Moschino Spring 2012 Campaign Stars an Adventurous Kasia Struss
<
25
Augmented Jewelry Applications
Augmented Jewelry Applications
The De Beers 'My Forevermark Fitting' is a Digital Diamond Trial
<
24
Darkly Artistic Catalogs
Darkly Artistic Catalogs
The PROUDRACE Fall/Winter 2012 Collection Pays Homage to the Streets
<
23
Brooklyn Bridge Fashion Ads
Brooklyn Bridge Fashion Ads
The H&M Divided Fall 2012 Campaign Stars a Youthful Nimue Smit
<
22
Stealth Paparazzi Ads
Stealth Paparazzi Ads
Gossip Girl Taylor Momsen Promotes Nike with Paps
<
21
Nautical Neon Advertisements
Nautical Neon Advertisements
The Ellus Spring/Summer 2013 Campaign Capitalizes Oceanic Colors
<
20
Social Media Star Campaigns
Social Media Star Campaigns
Tumblr Founder David Karp Appears in the Uniqlo 'NYC Voices' Ad
<
19
Horn-Tooting Tech Ads
Horn-Tooting Tech Ads
The 'What is iPad' Commercial Pats the Apple iPad on Its Back
<
18
Road Trip Ads
Road Trip Ads
Ralph Wild Campaign
<
17
Songstress Collection Campaigns
Songstress Collection Campaigns
Rihanna for River Island Autumn/Winter 2013 Ads Are Street-Chic
<
16
Stop-Motion Papercraft Storytelling
Stop-Motion Papercraft Storytelling
‘Origami In the Pursuit of Perfection' Shares Hist
<
15
Individuality-Expressing Ads
Individuality-Expressing Ads
Dr Pepper 'Always One of a Kind' Campaign Encourages Originality
<
14
Secret Agent Soft Drinks
Secret Agent Soft Drinks
The Coke Zero Skyfall Promo Includes Limited Edition Packaging
<
13
Venetian Tourist Advertorials
Venetian Tourist Advertorials
The Dior Cruise 2012 Collection Features Summer-Ready Styles
<
12
Corvette-Centered Shoe Catalogs
Corvette-Centered Shoe Catalogs
The Del Toro SS13 Lookbook is Captured in the Miami Heat
<
11
Backpacking Road Trip Catalogs
Backpacking Road Trip Catalogs
The Herschel Supply Co. SS12 Lookbook is Carefree and Nostalgic
<
10
Avocado Obsession Commercials
Avocado Obsession Commercials
This Subway Commercial Shows People with Extreme Loves for Avocados
<
9
Driven Denim Ads
Driven Denim Ads
Levi's Laid-Back Campaign Encourages Wearers to Go Forth
<
8
Makeup-Eating Ads
Makeup-Eating Ads
RAW Natural Beauty Ad Shows Lipstick Consumption
<
7
Adventurous Auto Propaganda Ads
Adventurous Auto Propaganda Ads
The Land Rover Defender 2012 Campaign is Manly
<
6
Economical Hipster Catalogs
Economical Hipster Catalogs
The Lacoste Pre-Fall 2013 Lookbook is Comfortably Chic
<
5
Highlighter Haired Ads
Highlighter Haired Ads
The NastyGal x Mink Pink Campaign is Candy-Colored
<
4
Snowy Mountain Fashion Ads
Snowy Mountain Fashion Ads
Hermes Fall/Winter 08-09
<
3
Illusionary Sportswear Ads
Illusionary Sportswear Ads
The Insight Autumn 2013 Campaign is Inspired by Surrealism
<
2
Chic Girl Gang Fashion Ads
Chic Girl Gang Fashion Ads
The Zara Fall 2013 Campaign Stars a Troop of Models
<
1
Crisp Color-Blocked Campaigns
Crisp Color-Blocked Campaigns
The United Colors of Benetton Spring/Summer Lookbook is Preppy
<