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Crisp Color-Blocked Campaigns

The United Colors of Benetton Spring/Summer Lookbook is Preppy

— January 2, 2012 — Fashion
The United Colors of Benetton Spring/Summer 2012 lookbook shows fearlessness in its use of bold and eye-catching hues. This stunning and fun-filled menswear collection features a variety of prep-inspired styles that are sleek and simple in their design.

Bright bursts of color make this campaign pop, fusing classic wardrobe staples with a modern and youthful aesthetic. This vibrant menswear collection features timeless v-neck knits, sharply tailored shirts, technicolored trousers and patterned prints. The lively collection is upbeat and filled with primary colors, showcasing a wardrobe that takes cues from preppy, collegiate and nautical style ideals.

The label's energetic staples have a timeless quality with a fashion forward edge that never goes out of style. Bold color blocking proves that bright hues work for every season.

Image Credit: United Colors of Benetton
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