Budget Couture

Straying from traditional attire to personalize special occassions

Implications - As a result of the recession, special event budgets have been slashed. Rather than sticking to traditional (and often pricey) attire, people are looking to more personalized, unusual routes. Doing away with conventional attire in favor of unique looks can create a couture feel without the price.

Trend Themes

  1. Personalization of Non-traditional Attire — Traditional and often pricey attire is being replaced by more personalized and unique routes, such as non-traditional colors like green, white and pink being used more often in wedding dresses.
  2. Innovative Design for Bridal Fashion — Businesses need to consider fresh designs and concepts for non-traditional themes like inflatable gowns, paper dresses, and multi-hued dresses to appeal to brides who want to stand out.
  3. Eco-friendly and Multifunctional Designs — Brides prefer eco-friendly and multi-functional designs, such as detachable wedding dresses that allow them to reuse their wedding dress without going over budget.

Industry Implications

  1. Fashion — The fashion industry needs to create unique, personalized, and eco-friendly designs for special occasion costumes.
  2. Weddings — Businesses in the wedding industry should consider incorporating innovative designs and non-traditional themes to appeal to modern brides who want their special day to stand out.
  3. Home Improvement — Eco-friendly designs like detachable dresses can inspire home improvement stores and designers to incorporate better eco-friendly and multifunctional designs into home accessories.
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured, 44 Examples:
3,332,991 Total Clicks
Date Range:
Jun 09 — Oct 09
Trending:
V. Hot
Consumer Insight Topics:

Featured Examples

Gothic Wedding Bouquets
Gothic Wedding Bouquets
Black Roses and Calla Lilies for Tradition-Defying Brides
These Gothic wedding bouquets fit perfectly with the darker themes we've been seeing recently, like the vampire designs inspired by Twilight. Black rose bouquets are also very Tim Burton, which is timely… MORE
Detachable Wedding Dresses
Detachable Wedding Dresses
The Morgan Boszilkov Natural Bridal Collection is Eco & Multifunctional
The gowns in the Morgan Boszilkov Natural Bridal Collection stand apart from other wedding dresses I've seen for two primary reasons: they're eco-friendly and multifunctional. The two designs I've featured… MORE
Blow-Up Wedding Gowns
Blow-Up Wedding Gowns
Daisy the Balloon Artist Creates Fancy Inflatable Dresses
Daisy, an exceptional balloon artist, has created one-of-a-kind balloon wedding dresses. If you are worried about having a gown no one else has, then wearing one of these balloon dresses to your wedding… MORE
Army Camo Bridal Gowns
Army Camo Bridal Gowns
Brides Get Ready for a War in Camo Wedding Dresses
It seems many women have been choosing less traditional styles for their weddings, as with the brides pictured above in their camouflage wedding gowns. Most likely to add a personal touch to their wedding… MORE
play_circle_filledPaper Wedding Dresses
Paper Wedding Dresses
Ann Kagawa Lee Wins Contest With Fashion Forward Toiletries
Ann Kagawa Lee is certainly patient. She created a dress entirely out of toilet paper for Cheap Chic Wedding’s toilet-paper wedding dress contest. As if that’s not impressive enough, the dress is actually… MORE
Multi-Hued Wedding Dresses
Multi-Hued Wedding Dresses
Revolve Clothing 'Walking On Air' Gown Delivers in Style
This multi-hued tiered 'Walking on Air' wedding dress for Revolve Clothing by Anzevino & Florence is gorgeous, although it isn't for brides who envision walking down the aisle in bright white. Revolve… MORE
Masculine Bridal Gear
Masculine Bridal Gear
Marina Danilova's Wedding Shoot Adds Tiny Top Hat & Pimp Cane
‘Tis the season for bridal gear, and that means a bevy of outrageous wedding fashion like that captured by Marina Danilova. Her model accessorizes a high-neck halter wedding dress with a tiny top hat… MORE
Feather Bouquets
Feather Bouquets
Emplume's Couture Plumed Wedding Accessories for Avant-Garde Brides
Emplume's feather wedding bouquets prove that flowers aren't the only thing brides can carry as they walk down the aisle. These avant-garde couture wedding accessories can be made in nearly any shape,… MORE
Super-Long Wedding Dresses
Super-Long Wedding Dresses
Wedding Dress in China Has 1.2 Mile-Long Train
Inspired by the mile-long wedding dress at the Bucharest e-Marriage Festival back in April, a Chinese groom surprised his wife last week in Jilin City with a wedding dress featuring a 1.2 mile-long train… MORE
Hot Wedding Hues
Hot Wedding Hues
Bride Survey Shows Special Day Colour Preferences
According to a recent wedding survey of 1,500 brides, more couples are opting to use green, white and pink hues when it comes to personalizing and accenting their big day. These colors are commonly being… MORE

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