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Resurrected Pop Culture

Images of deceased celebrities are brought back for advertising purposes

Implications - When an iconic celebrity passes away, their memory lives on with their fans -- in fact, many cases see a celebrity's fan base increase post-mortem. Companies have caught on to this and are capitalizing on it by using images of deceased celebrities in their branding tactics and other initiatives. This speaks to the consumer preference for nostalgia.

SCORE 4.1

Popularity

Activity

Freshness

Megatrends

Patterns

6 Featured, 55 Examples: 784,507 Total Clicks

Date Range: Apr 12 - Mar 13

Trending: Average

Consumer Insight Topics: Pop Culture Tech

Featured Examples

Musician Mash-Up Family Ads - The Mundo Livre FM Campaign Consists of Music Icon Portraits

SCORE 5.1

Warm 5,063 Clicks Pub: Feb 19, 13

Musician Mash-Up Family Ads

The Mundo Livre FM Campaign Consists of Music Icon Portraits

Regardless of age, race, language or gender, music is always a universal communicator and these Mundo Livre FM print ads illustrate this exactly with musical icons who can be recognized by anyone,... [More]

Back-to-Life 3D Performances - The Tupac Coachella Hologram by AV Concepts is Incredibly Convincing

SCORE 5.4

Warm 3,766 Clicks Pub: Apr 16, 12

Back-to-Life 3D Performances

The Tupac Coachella Hologram by AV Concepts is Incredibly Convincing

This Sunday, in an effort put forward by Dr. Dre and Snoop Dogg, festival-goers were graced and amazed by the Tupac Coachella hologram from the deceased rap legend. The set, which included hits like [More]

Dead Musician Hologram Concerts - The Coachella 2013 Lineup Brings Back Big Names

SCORE 4.9

Average 5,248 Clicks Pub: Apr 20, 12

Dead Musician Hologram Concerts

The Coachella 2013 Lineup Brings Back Big Names

The Coachella 2013 Lineup has been released, and the names on the list will chill you to the bone. All of the musicians playing at the music festival are deceased, so in their place will be... [More]

Vintage Perfume Endorsements - Chanel Perfume Video Reconnects Chanel No.5 with Marilyn Monroe

SCORE 3.8

Mild 3,183 Clicks Pub: Nov 19, 12

Vintage Perfume Endorsements

Chanel Perfume Video Reconnects Chanel No.5 with Marilyn Monroe

The latest Chanel perfume video released features a historical connection between Chanel No.5 and movie starlet Marilyn Monroe. The iconic brand and actress are showcased in a chronological catalog... [More]

Digitally Resurrected Actress Ads - This Audrey Hepburn Ad Brings her Digitally Back from the Dead

SCORE 4.3

Average 1,098 Clicks Pub: Feb 27, 13

Digitally Resurrected Actress Ads

This Audrey Hepburn Ad Brings her Digitally Back from the Dead

There’s a new Audrey Hepburn ad making the rounds, and the fact that she’s been dead since 1993 isn’t much of a consideration. Yes, the classic era Hollywood bombshell is back,... [More]

Deceased Celebrity Advertisements - The Butcher Billy Photoshop Intagram Images are Morbid

SCORE 0.7

Untested 1,404 Clicks Pub: Dec 11, 12

Deceased Celebrity Advertisements

The Butcher Billy Photoshop Intagram Images are Morbid

Brazil-based designer Butcher Billy has released a series of deceased celebrity advertisements, all of which are geared towards social media marketing. Butcher Billy’s images show off Elvis... [More]