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Search Engine Reliance

Businesses and individuals increase their dependancy on web search

Implications - Google Search, Facebook Graph, Bing, and others are all shaping the way that we think about the world. Reliance on search engines for information, recommendations, socializing and sharing has become innate and those business who don't have a continuously evolving search engine optimization strategy for the future, will quickly find themselves becoming more irrelevant.
Trend Themes
1. Search Engine Reliance - Businesses need to develop continuously evolving search engine optimization strategy to maintain relevance.
2. Interest-based Online Friend Filters - Facebook's Graph Search feature allows users to build stronger connections with friends and gain insight into their lives.
3. Social Media Marketing Infographics - The Facebook Graph Search tool can be utilized for digital marketing strategies and optimizing for Bing SEO is important.
Industry Implications
1. Digital Marketing - The Facebook Graph Search tool can be utilized for digital marketing strategies to improve search volume.
2. Recruiting - YouTube's hidden recruiting potential allows companies to target their recruitment messages to specific demographics.
3. Internet Search Engines - The Scroogled Google vs. Bing ad highlights the escalating war between the two major search engines.
3.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 44 Examples:
195,278 Total Clicks
Date Range:
Aug 12 — Feb 13
Trending:
Average
Consumer Insight Topics:

Featured Examples

Search Engine-Mapped Goals
Search Engine-Mapped Goals
Google Zietgeist Resolutions Unites the World and Encourages Progress
The Google Zeitgeist Resolutions 2012 application is an awesome way to share your New Years Resolutions with the world and gain inspiration. The application encourages users to share their hopes and... MORE
Interest-Based Online Friend Filters
Interest-Based Online Friend Filters
The Facebook Graph Search Feature is Introduced
The Facebook ‘Graph Search’ has officially been introduced. The exciting high-speed search engine allows you to interact with your Facebook friends even more. Essentially, Facebook has... MORE
Social Media Marketing Infographics
Social Media Marketing Infographics
How the Facebook Graph Search Tool Will Impact Online Ads
The Facebook Graph Search tool is supposed to take personal information into consideration whenever someone uses the Facebook search feature, tailoring results to suit the individual. If you are... MORE
play_circle_filled Funny Facebook Graph Searches
Funny Facebook Graph Searches
'Slacktory' Explores the Inappropriate Uses of Graph Search
The world’s largest social network made quite a stir recently when they announced Facebook Graph Searches. The new feature is essentially like a Google search, but specifically for friends... MORE
Overlooked Employment Strategies
Overlooked Employment Strategies
The YouTube Recruiting Infographic is Eye-Opening
While setting up a Linkedin posting or Facebook recruitment ad seems like the most obvious ways to boost application rates, the YouTube recruiting infographic reveals the viral video network has its... MORE
play_circle_filled Aggressive Search-Ranking Ads
Aggressive Search-Ranking Ads
The Scroogled Google vs. Bing Ad Jabs at Ranking Systems
The Don’t Get Scroogled Google vs. Bing ad highlights the escalating war between the two major search engines. Microsoft’s Bing has released campaigns in the past like blind tests to... MORE

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