Brands are uniquely altering designs of traditional utensils
Trend - Technology is being incorporated in handheld tools used for food preparation. Aside from the common kitchen tasks these items are used for, brands are curating at-home culinary adventures that cater to a variety of consumers with different needs.
Insight - Contemporary consumers are embracing the use of technology in different facets of their lifestyle as many recognize that tech-forward features increase levels of convenience and efficiency, which is important in today's fast-paced environment. As a result, consumers are looking for accessible and fairly priced products that are enhanced to deliver multiple benefits. This allows individuals to feel more comfortable, while also enabling them to gradually update their tools for better functionality.
Insight - Contemporary consumers are embracing the use of technology in different facets of their lifestyle as many recognize that tech-forward features increase levels of convenience and efficiency, which is important in today's fast-paced environment. As a result, consumers are looking for accessible and fairly priced products that are enhanced to deliver multiple benefits. This allows individuals to feel more comfortable, while also enabling them to gradually update their tools for better functionality.
Workshop Question - How could your brand its product/service to cater to more specific consumer needs?
Trend Themes
1. Incorporation of Technology in Kitchen Utensils - Contemporary consumers are embracing the use of technology in different facets of their lifestyle as many recognize that tech-forward features increase levels of convenience and efficiency.
2. Design Addressing Health Issues and Daily Tasks - This is an example of how design can be used to address health issues and the completion of daily tasks.
3. App-enabled Kitchen Appliances - The Temp Smart Spoon is part of a growing number of small technology products for the kitchen that provide enhanced capabilities to make everyday jobs easier as consumers shift back towards cooking their own meals.
Industry Implications
1. Kitchen Utensils Manufacturing Industry - The kitchen utensils manufacturing industry can incorporate new technology and designs in their products, catering to consumers' needs for convenience and accessibility.
2. Assistive Technology Industry - Assistive technology industry can explore the applications of technology in developing products that address health issues and the needs of the visually impaired.
3. Smart Home Technology Industry - Smart home technology industry can work on further integrating technology in kitchen appliances, allowing for seamless communication between devices and improving the cooking experience for consumers.
4 Featured, 35 Examples:
161,074 Total Clicks
Date Range:
Jan 17 — Nov 18
Trending:
Warm
Consumer Insight Topics:
