In the midst of Back-to-School season, the August 2018 marketing trends are heavily skewed in the direction of returning students. While Amazon is offering an inclusive catalog of all the supplies that one can possibly need during the new school year, tween brand Justice is celebrating individuality with interactive in-store fashion shows.
Other August 2018 marketing trends include design-forward packaging projects that are created to be playful, contemporary and appealing to the Millennial audience. And of course, there are some campaign initiatives that are a total win because of their inherent humorous approach. Boston Pizza's limited time stunt, for example, provided the pizza saver with matching stools, which really satisfied a fantasy that many of us had.
Top 100 Marketing Trends in August
More Stats +/-
Funky Colorful Packaging Designs
Lengthy Advertising Imagery
Refreshingly Modern Branding Projects
Humorous Miniature Patio Sets
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.