Unconventionally flavored drinks provide alternative tastes for experimentation
Implications - Consumers are constantly on the lookout for unique experiences. Indulging in offbeat flavors not only revives the senses to give a sense of novelty, but in addition, gives people a story to talk about as well as a way to stand out. As such, sodas are no longer limited to classic cola flavors; they now include black licorice, cucumber, wine and “perspiration." Other sodas offer functionality such as metabolic increases and self-cooling.
8 Featured
56,718 Total Clicks
Date Range:
Oct 06 — Nov 07
Trending:
Warm
Consumer Insight Topics:
