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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,605 more

Beauty by Consumption

We love to eat and look beautiful; marketers are helping us do both

Implications - Consumers have become so accustomed to multi-tasking that many now expect the products they consume to offer multiple uses as well. Dozens of new products are touting their ingredients as beneficial to one's health, such that food without function or beauty products that don’t have alternate benefits are becoming a thing of the past. For established brands, this is an innovative way to diversify their product categories.
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
11 Featured, 12 Examples:
678,770 Total Clicks
Date Range:
Jun 06 — Sep 08

Featured Examples

Drink Yourself Beautiful
Drink Yourself Beautiful
BORBA Skin Care Products
Recent developments in the beauty industry are bringing drinkable cosmetics on the market. BORBA Skin Care Products is one such company and claims that sipping on their products will provide beauty benefits… MORE
Cosmetic Soft Drinks
Cosmetic Soft Drinks
L'Oreal and Coca Cola Launch Lumaé
Coca-Cola has signed with L' Oreal in an agreement to launch a new skin enhancing beverage. The product will be called Lumaé and will be a beverage based on tea targeted towards women over 25 years old… MORE
Ingestible Deodorant
Ingestible Deodorant
Fight Sweat Pits With Chlorophyll
You didn't misread the title -- there really is an ingestible deodorant, and it's actually good for you. By consuming chlorophyll, your body naturally stops producing offensive odors caused by sweating.… MORE
Booze Yourself Beautiful
Booze Yourself Beautiful
VeeV Acai Spirit
Liquor that is good for you is the latest trend among A-List Celebrities and Veev Spirit is the newest addition to this list. Veev is a 60-proof white spirit that contains the antioxidant fruit, Acai from… MORE
Eat Your Way to Healthier Skin
Eat Your Way to Healthier Skin
Borba Skin-Care Chocolates
BORBA is the company behind a revolution in food and skincare. Taking a holistic view BORBA makes a range of supplements that make you beautiful from the inside out . Ranging from skin treatment gummi… MORE
Bottled Natural Beauty
Bottled Natural Beauty
Nestle Glowelle Anti-Aging Drinks
Nestlé--a company better known for chocolate--has branched into nutricosmetics: products taken orally that benefit the skin. The company’s newly launched ‘Glowelle’ beverage is touted as beauty in a bottle.… MORE
More Youthful By Yogurt
More Youthful By Yogurt
Acai Berry Alive
If that feeling of really being alive has been missing for you, you might want to try starting your day with Alive Yogurt. The creamy new treat is chock full of antioxidants from natural sources like green… MORE
Coca Cola Beauty Tea
Coca Cola Beauty Tea
Nutraceutical Products Set To Take Off
Is has been revealed that Coca-Cola are developing a drink with L'Oréal, destined to be found on beauty shelves. Thought to be called Lumaé, it is a tea-based drink, which will contain ingredients… MORE
Food For Beauty, Inside and Out
Food For Beauty, Inside and Out
The Fancl Collaboration Series Ingestible Cosmetics
When a natural cosmetic company and a food services company get together, the result looks a lot like the offspring of the cosmetics leader Fancl and food services leader, Itoyakado. The Fancl Collaboration… MORE
play_circle_filled Beauty and Longevity Drinks
Beauty and Longevity Drinks
Hydrogen Rich Water
I started studying water four years ago due to chronic heath conditions. I read information by Dr. Batmaghelidj’s, Dr. Yoshitaka Ohno, Dr. Masaru Emoto, Dr. Young (alkaline) and then Dr. H. Hayashi’s… MORE
Foods that Heal
Foods that Heal
Culinary Delights That Help You Get Healthy From the Inside Out
The newest tends in gourmet cooking are products that taste great AND heal your body. These products, including tea blends, salts with minerals, and seasonings with body cleansing herbs, are specially… MORE

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