Custom Retro

Revitalizing a retro brand and engaging a new generation through customization

Implications - In large part, young people define themselves by their images and take great pride in creating their own unique styles. Older, more established brands can reinvent themselves by enabling users to customize designs that align with their personalities. Converse is a retro brand that has reinvented itself through customization by collaborating with other fashion houses and gaining endorsements by stars like Johnny Knoxville, thereby repositioning itself as a symbol of counterculture and self-expression.
SCORE 6.3
Popularity
Activity
Freshness
Megatrends
Patterns
1,104,178 Total Clicks
Aug 07 - Jul 09
V. Hot
Featured Examples
Tennis Shoes Stilettos - The Converse High Heel Sneakers
SCORE 6.9
Warm 482,283 Clicks Pub: May 31, 08
Tennis Shoes Stilettos
The Converse High Heel Sneakers
This Chuck Taylor combination of the retro high top sneakers and ankle high boots is kind of odd. The High Heel Converse Style Sport Costume Boots feature wicked six inch heels, pointed toes and are made… [More]
Michael Jackson Converse - Alcat2021's Sneakers Also Include Beatles, Twilight, Johnny Depp
SCORE 6.8
Warm 111,653 Clicks Pub: Jul 21, 09
Michael Jackson Converse
Alcat2021's Sneakers Also Include Beatles, Twilight, Johnny Depp
Now you can kick it like Michael Jackson in these customized shoes! The Michael Jackson Converse sneakers shown in the gallery were hand-painted by alcat2021, no doubt one of millions of fans creatively… [More]
Custom Kicks For Marketing - Converse Art Shoes
SCORE 6.6
Warm 22,743 Clicks Pub: Aug 26, 07
Custom Kicks For Marketing
Converse Art Shoes
Here's yet another form of guerrilla street art. A San Francisco DJ created a unique business selling customized kicks. Roman Weingartner, aka Romanowski, 38, spray paints white Converse high tops which… [More]
Rockstar Sneakers - Converse Designs Metallica and AC/DC Trainers for ‘Rock' Series
SCORE 6.4
Warm 144,813 Clicks Pub: Feb 5, 09
Rockstar Sneakers
Converse Designs Metallica and AC/DC Trainers for ‘Rock' Series
Last fall, we brought you Converse’s Black Sabbath-inspired shoes, and the Metallica and AC/DC trainers released by Converse are no less badass. Creating sneakers themed after musicians is a good idea… [More]
Converse Canvas - All Stars By Argentinean Designers
SCORE 4.6
Average 22,518 Clicks Pub: Oct 2, 07
Converse Canvas
All Stars By Argentinean Designers
Over 100 customized sneakers will be exhibited in Mar del Plata where they will be displayed for judgment. The winning pairs will be recreated and included in the next Converse collection. Trimarchi DG,… [More]
Studded Sneakers - Worn Converse All Star Shoes Glammed Up By Gienchi
SCORE 6.3
Warm 71,015 Clicks Pub: Mar 12, 09
Studded Sneakers
Worn Converse All Star Shoes Glammed Up By Gienchi
I have a soft spot for these old worn Converse All Stars, brought back to life with real glamor by Gienchi. The young designer from Milan has established a strong cult following; he creates objects of… [More]
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