April 2017 packaging trends reveal an array of burgeoning patterns related to health and eco-conscious industries.
Food packaging is one of the largest contributors to the excessive waste that can be seen littering the world's landfills and oceans, and brands are slowly turning to biodegradable packaging in order to not contribute further to this issue. Felix Pottinger's biodegradable seagrass packaging is one such example, with the material being made out of washed up seagrass that is cultivated to offer useful and eco-friendly food products for brands.
In the health industry, the brand Kind Snacks is now offering a new nutritious product titled Fruit Bites. The new food product is packaged in vividly colored packs that reflect its wholesome ingredients in large font – ensuring that consumers are aware of its healthy qualities while also being able to capture consumer attention with its bold branding.
Top 75 Packaging Trends in April
From Biodegradable Seagrass Packaging to Vibrant Fruit Snacks:
Mishal Omar — Apr 30, 2017 — Marketing
75
Smart Hydration Bottle Caps
Visy and Water.IO Teamed Up to Bring Intelligent Packaging to Market
74
Storybook Skincare Branding
The La Mer Hydrating Serum Packaging is Inspired by Children's Books
73
Subculture Skincare Branding
The Electric Ink Tattoo Care Packaging is Inspired by Body Artwork
72
Vintage Alcohol Gift Sets
This Jagermeister Gift Set is a Limited Edition Offer
71
Multipurpose Rustic Six-Packs
Bohemia's Beer Six-Pack Crate Transforms into a Set of Kitchen Tools
70
Contemporary Supermarket Rebrandings
Booths Has Made Its Packaged Products Simple and Modern
69
Healthy Biodegradable Food Packaging
This Anti-Microbial Food Packing Material Degrades Naturally
68
Exploring Exciting Flavors
Sanjiv Gajiwala, Vice President of Marketing at Mike's Hard Lemonade
67
Meatless Product Packaging
Quorn Foods' New Identity Solidifies Its Place as a Leader in Non-Meat
66
Scented Canned Socks
LemonSox Offers Scented Fashion Socks in Tin Cans
65
Clothing Size-Inspired Dairy Branding
The SML Milk Cartons of Milk Packaging is Textured
64
Biodegradable Seagrass Packaging
Felix Pottinger has Designed a Packaging System for Food
63
Sparking Tastes and Trends
Kelli Heinz, Director of Marketing at Bell Flavors & Fragrances
62
Snapping Snack Fruit Packaging
The DOLE 'GO Berries!' Fruit Container Packaging Breaks Apart
61
Squeezable Greek Yogurt Snacks
Happy Squeeze Greek Yogurt Pouches Make Healthy Snacking Easy
60
Washing Machine Meal Pouches
'Sous La Vie' Food Bags Can Be Cooked in the Washing Machine
59
Personified Retail Installations
Bikini Berlin's Stills & Strokes Pop-Up is Visually Playful
58
Alkalizing Superfood Powders
This Live Ultimate Elixir Boasts Clean, Beneficial Ingredients
57
Springtime Sakura Parties
Japan's Kirin Brewery Offers Indoor Cherry Blossom-Viewing Events
56
Minimalist Chocolate Egg Packaging
The Easter Egg Packaging for 'EGGOISM' Proves That Less is More
55
Ironic Sheet Mask Packaging
These Face Masks Capture Consumer Attention Through Their Name
54
Discolored Water Bottles
For World Water Day, One Water Changed Its Packaging to a Dirty Color
53
Adventurous Pet Food Branding
The Venture Cat Food Brand Packaging Focuses on a Storyline
52
Wholesome Fruit Snacks
Kind Snacks' Fruit Bites Contain One Full Serving of Fruit Per Pouch
51
Nutritious Workplace Lunch Services
LunchOwl Aims to Create Productive Employees Through Food
50
Storybook-Shaped Wash Packaging
MAD Beauty's Body Wash Packaging Opens Like a Book
49
Ornate Origami Chocolate Packaging
The Utopick Chocolates Packaging is Simple and Curious
48
Festive Sauce Sets
These Christmas Sauce Kits Let Recipients Decide If They're Naughty or Nice
47
Breaking Out of Fixed Mindsets
Suzanne Zimny, Head of Innovation at Vimto
46
Savory Pie Boxes
Eden & Bridge's Savory Pie Flavors are Charmingly Packaged
45
Retro Drinking Chocolate Cans
Marchoc's Packaging Captures the Essence of Distinct Flavors
44
Cultural Beauty Kiosks
Nordstrom's K-Beauty Counter Spotlights the Best in Korean Skincare
43
Millennial Anti-Aging Cosmetics
'Nia' is a New Skincare Line to Keep Youth Looking Youthful
42
Individually Crafted Oil Bottles
The Brand Sapfo Takes Care to Personalize Each of Its Bottles
41
Drinkable Soup Cartons
Fawen Creates Chilled, Ready-to-Drink Soup in a Bottle
40
Exotic Dried Fruit Snacks
These Healthy, Dried Fruit Snacks Offer a Taste of Thailand
39
Wholesome Bottled Soups
The Züpa Noma Vegetable Soups are Ready to Drink Out of the Bottle
38
Prismatic Herb Packaging
These Herb Containers Use a More Artistic Brand Identity Than Competitors
37
Springtime Coffee Cups
These New Starbucks Coffee Cups Add Cheer to the Season
36
Vibrant Nightlife Beers
Haudegen's Modern Beer Branding Boasts Light-Up Details
35
Brain-Boosting Smoothie Mixes
Mavella Superfoods' Kid-Friendly Smoothies are Vitamin-Enriched
34
Frozen Wildflower Desserts
Häagen-Dazs' Floral-Inspired Treats Boast Bold Containers to Match
33
Multivitamin Chewing Gums
Get More Vitamins is Now Offering Vitamins in a Unique New Form
32
Warrior-Themed Chocolates
This Tsuwamono Candy Range by Mary’s Resembles Weaponry and Armor
31
Multi-Faceted Highlighters
The Love Love Prismatic Highlighter Offers Intense Pigmentation
30
Gilded Coffee Branding
Timbertrain Coffee Was Packaged in a Way That Makes It Appear High Quality
29
Hop-Infused Lemonades
Zipfer HOPS Introduces a Unique Lemonade Flavor
28
Egg-Shaped Bath Bombs
MAD Beauty's 'Bake Egg Bath Bombs' are Packaged in Cartons
27
Essential Oil Tooth Powders
Frau Fowler Makes Oral Health Tooth Powders in Unique Flavors
26
Cartoon Cookie Mascots
MILKMORE's Brand Identity Boasts Adorable Character Illustrations
25
Long-Wear Lipstick Pairs
These Urban Decay Lipsticks are Paired with Matching Liners
24
Blackberry-Based Food Collections
The Brand Corphes's Products are Inspired by Storytelling
23
Ultra-Fresh Coffee Subscriptions
RAVE Coffee Roasts, Packages and Ships Its Coffee on the Same Day
22
Floral-Themed Chocolate Packaging
Sugar & Spice's Packaging Gives the Brand a Luxurious Quality
21
Fruity Beet Beverages
Beetology's Vegetable Drink Line Pairs Beets with Fruits
20
Faux Beard Accessories
Mister Ames' Fashionable Fake 'Beard Collar' Provides a Disguise
19
Inspiration Comes from Everywhere
Antonette Bivona, Director of Global Marketing at Almay
18
Cheesy Pesto Popcorn
CORNOPOLIS' Cheese Popcorn Snack is Enhanced with Pesto
17
Shack-Shaped Popcorn Packaging
These Popcorn Boxes Reveal a Peek at the Product Through a Window
16
Customizable Fish Figurines
This Kit Lets Peole Personalize Bordallo Pinheiro's Sardine Sculpture
15
Friendly Frozen Treat Packaging
The Ciao Bella Artisan Gelatos and Sorbettos Branding is Inviting
14
Squeezable Pancake Mixes
Follow Your Heart's Vegan Pancake Batter Comes in a Bottle
13
Empowering Paper Towel Packaging
These Limited-Edition Brawny Paper Towels Have a New Lumberjack
12
Dye-Free Stain Removal Wipes
These Powerful Stain Rx Sheets Come in Convenient Pouches
11
Peanut Butter Snack Bars
Greek Nuts' Nut Bar Packaging Exudes Health and Strength
10
Jean-Inspired Condoms
The 'Durex Jeans' Line Has Sleek Packaging to Slide into Pockets with Ease
9
Boozy Artisanal Caramels
The Jonboy Caramel Treats are Made with Various Liquors
8
Non-Alcoholic Malt Beverages
Hillsburg's Alcohol-Free Drink Range Emphasizes Vibrant Fruit Flavors
7
Squeezable Mustard Pouches
Silver Spring's Deli-Style Mustard is Packed into a Gusseted Pouch
6
British-Style Pet Foods
Lily's Kitchen's 'Great British Breakfast' Adapts a Classic Meal for Dogs
5
Seasonal Easter-Themed Candies
The Hi-Chew Spring Mix Offers Limited-Edition Flavors
4
Bun-Flavored Chocolate Eggs
This Chocolate Egg Treat from Prestat Tastes Like a Hot Cross Bun
3
High-Protein Packaged Tuna Flavors
The Starkist Bold Tuna Creations Offer Different Styles of Heat
2
Eco-Conscious Comedic Cleaner Campaigns
Seventh Generation 'Come Clean' Features Maya Rudolph
1
Oven-Ready Dough Packaging
Wewalka's Sweet Dough is Rolled for Instant Placement on a Baking Tray
Related Ideas
Cooling Mushroom Packaging
Mushroom Packaging Creates Customizable and Compostable Solutions
Seaweed-Based Shoe Packaging
Ales Grey & Sway Partnered on Sustainable Footwear Packaging
Peelable Dissolving Bottles
Tomorrow Machine's Peelable Bottle Design Dissolves In Water
Sustainable Speaker Packaging
Sonos' Packaging Shares a Premium, User-Friendly Experience
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Minimalist QSR Packaging Designs
This Updated McDonald’s Japan Packaging Includes 70 Updates
Paper-Based Tray Packaging
Verday Vegan Meats are Packed in Shallow Food Trays Made for Recycling
80s-Inspired Pet-Friendly Cereals
BARK Presents the Snack Pack of Colorful Cereal Boxes
Seafood Waste Seed Packaging
'SEAD' Biodegradable Seed Pods are Made with Chitin
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Recyclable Chilled Grocery Bags
The 'Fresh!Bag' Recyclable Cool Bag is Ready to be Branded
Wrapperless Snack Bars
One Good Thing Packages Its Products in an Edible, All-Natural Film
Biodegradable Mailing Satchels
Better Packaging's comPOST Packs are Biodegradable After 2 Months
Aseptic Eco Beverage Packaging
The Tetra Brik Aseptic 200 Slim Leaf Carton is Paper-Based
Sustainable PET Dairy Packaging
Coop and Emmi Launch the New Sustainable Dairy Packaging
Recyclable Coffee Packagings
'Tanuii Coffee' Redesigned its Packaging with Paper-Based Pouches
Waste-Reducing Produce Stickers
Grey Colombia & Makro's Stickers on Produce Suggest Recipes
Sustainable Seaweed Resin Packaging
TPSea from Sway is Suited for Replacing Flexible Plastics
Sustainable E-Commerce Packaging
Dow and P&G China Launch Reduced Weight and Impact Packaging
Organic Gradient Sunscreens
COOLA's Sunscreen Packaging Designs Convey Efficacy & Innovation
Compostable Fragrance Caps
EAUSO VERT Created Industry-First Sustainable Fragrance Packaging
Reusable Grocery Delivery Packaging
Milk & More and Again Partnered for Reusable Packaging Options
Edible Snack Skins
Foodberry Creates Edible, Plant-Based Coatings Inspired by Fruit Skins & Peels
Biodegradable Beauty Packaging
MOB Beauty's Earth-First Packaging Turns into Dirt
Paper-Based Potato Chip Packaging
Pringles Packaging Now Has a Paper Base Instead of a Metal One
Sustainably Packaged Yogurt Cups
Yoplait Launches the Sustainable Pure-Pak eSense Cartons
Upcycled Dried Fruit Snacks
The Ugly Company Boats Healthy Recipes That Curb Food Waste, as Well
Plastic-Free Spread Packaging
This Flora Packaging is Made with Compressed Wet Paper Fibers
Sustainable Packaging Brands
Xampla Releases a New Consumer Packaging Brand Called Morro
Fiber-Based Food Packaging
Hinojosa Unveils the New 'Foodservice' Packaging in Three Formats
Eco-Friendly Consumable Packaging
This Biodegradable Composite Packaging is Transparent and Edible
Plastic-Free Protein Bar Packaging
Moonvalley Protein Bars are Now in Paper Packs from Billerud
Senior-Friendly Snacks
These Packaged Snacks Speak to the Needs of Senior Snackers
Bio-Based Beauty Packaging
Texen Group and Sulapac are Revolutionizing Beauty Packaging
Paper-Based Recyclable Packaging
Parkside's Newest Packaging is Durable with a Sealed Barrier
Cardboard Cosmetics Refill Pouches
Freshly Refills Reduce Cosmetics Industry Waste
Eco-Friendly Spirit Packaging
Diageo and EcoSpirits Partnered on New Circular Packaging
Recyclable Paper-Made Coffee Packaging
JDE Peet's is Rolling Out Recyclable Coffee Packaging
Paper-Made Porridge Packaging
Quaker Porridge Pots are Now Made with Paper for Easy Recycling
All-Paper Perfume Boxes
Ffern’s Made-to-Order Fragrances are Packaged in Biodegradable Boxes
Bio-Based Beauty Packaging
Holmen Iggesund and Yangi Partner for Bio-Based Packaging Solutions
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Sustainable Skincare Initiatives
Japanese Beauty Brand Kao Upgrades Its Sustainability Initiatives
Upcycled Circular Design Products
Cyrc Designs Expansive Products with Sustainable Themes
Plastic Snack Packaging Reductions
KP Snacks Flow Wrapping Process Has Been Updated
Vibrant Freezable Lunch Boxes
Packit® Launches the Playtime Lunch Boxes Line
Recyclable Plastic Food Packaging
Rooted Fare Announced a Transition to New BPA-Free Plastic Jars
Biodegradable Banana Bark Bags
FOReT Creates Sustainable, Plant-Based Fully Biodegradable Bags
Sugarcane Cosmetics Packagings
'Bulldog' Uses Sugarcane Bagasse to Reduce its Carbon Footprint
Bio-Based Paper Packaging
Covestro's Partially Plant-Based Coating Boosts Recyclability
Recyclable Paper-Made Packaging Solutions
Mondi FunctionalBarrier Paper Ultimate is Sustainable
Compostable Food Packaging Brands
Shanghai Timeco Industrial Uses Sugarcane Bagasse for Packaging
Edible Plant-Based Wrappers
Xampla Makes Edible, Biodegradable Plant Protein Packaging
Sustainable Natural Wine Boxes
Big Naturals Offers a Premium Tasting Experience in Eco Packaging
Sustainable Skincare Packaging Pivots
Aveeno® Canada Introduces a New Look & Better, Eco Packaging
Multifunctional Cardboard QSR Packaging
McDonald's and Leo Burnett Unveil the Tablebag
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Compostable Foodservice Packaging
The Eco-Products GreenStripe Line Has New Bags and Wraps
Reusable Packaging Initiatives
PepsiCo Has Announced a New Packaging Goal
Recyclable Hardware Packaging
Nokia is Adopting Lighter Recyclable Packaging for Circularity
Bird Feeder Cereal Packaging
'Co-Grain' Gives New Life to Disposable Packaging
PCR Soil Packaging
Back to the Roots Creates Soil Packaging from Post-Consumer Recycled Plastic
Convenient Recyclable Mueslis
Greiner Packaging Debuts Recyclable Pots for Tribe’s Protein Muesli
Sustainable Produce Packaging
These Cascades Eco-Friendly Produce Baskets are Recycled
Eco-Friendly Paper Packaging
Sourceful Debuts a New Paper Pouch to Compete with Plastic Packaging
Bio-Based Cosmetic Packaging
The Sulapac Nordic Collection from APG Europe is Sustainable
Plant-Inspired Coffee Packaging
This L’OR Coffee Packaging Comes in Several Styles
Paper-Based Yogurt Cups
Nancy’s Probiotic Foods Sustainably Packages Single-Serve Oatmilk Yogurt
Paper-Packaged Snack Chips
Walkers Baked Multipacks Ditch Plastic in Favor of Paper Alternatives
Compostable Foodservice Packaging
The Better Earth Farmer’s Fiber Collection is Being Expanded
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Bbrand Identity
Dino-Themed Water Cartons
Boxed Water is Taking a Bite Out of Pollution with Jurassic World
Sustainable Food Material Sneakers
ID.Eight Brings 90s-Inspired Sneakers with Food Materials
Recyclable Windowed Packaging
Coveris Debuts the New Packaging for Simply Lunch’s Stir Me Up Range
Recyclable Kid-Friendly Meals
Little Dish Launches Its New Range in 85% Wood Fibre Packs
Freezable Snack Boxes
PackIt Offers Its Freezable Snack Boxes in a Variety of Patterns
Sustainable Packaging Brands
Flourish® Utilizes Recycled Content and Safe Forestry Practices
Compostable Packaging Innovation Centers
The Greenhouse Learning Center Will Test Packaging
Sleek PFAS-Free Packaging
Celebration Packaging Unveils PFAS-Free Enviroware Compostable Packaging
Seaweed-Made Packaging Solutions
This Notpla Packaging is 100% Plastic-Free
Sustainable Frozen Treat Packaging
Metsä Board Re-Designed its Ice Cream Packaging
Eco-Friendly Alt Milk Packaging
Califia Farms Packaging Now Features 100% Recycled Plastic
Recycled Snack Chip Packaging
Tyrells is Introducing New Recycled Plastic Packs
Eco-Friendly Wine Bottles
Aegg Introduces Two New Wine Bottle Designs at Imbibe Live
Compostable Rice Waste Packaging
TIPA Packaging is Launching a New Solution in the UK
Carbon Neutral Milk Packaging
Neutral Foods Offers a More Sustainable Solution
Potato-Made Compostable Cling Wraps
Great Wrap Offers a New Biodegradable Cling Film
Recyclable Salad Packaging
GPI Taps Picadeli for its Recyclable Paperboard Lids for Salad Bowls
Water-Preserving Paper Packaging
Amcor Taps Fromagerie Milleret for the New Recyclable Packaging
Paper-Made Drink Mix Packaging
This Fairfood Powdered Oat Drink Features the Sonoco GREENCAN®
Heat-Sealable Paper-Wrap Materials
Orlandi Launches the EcoPro™ Paper-Wrap Sustainable Packaging
Sustainable Cereal Packaging
Weetabix Now Features Fully Recyclable Packaging
Recyclable Coffee Packaging
Pact Coffee Debuts a New Recyclable Packaging Design
Green Thermoformed Cardboard Trays
Cascades Launches Innovative Packaging for Fresh Produce
Biodegradable Bubblegum Packages
Milliways Launches a New Biodegradable and Recyclable Box Design
Bark-Based Packaging Technology
Bpacks is a Biodegradable Packaging Startups with a New Solution
Eco-Friendly Burger Packaging
GreenDustries' PleatPak Packaging Blends Sustainability and Function
Recycled Fruit Bags
Superfresh Growers Introduces a Collection of Recycled Apple and Pear Bags
Compostable Denim Packaging Trials
Levi's Rolls out Hybrid Polybags as a Sustainable Packaging
Reduced Material Food Packaging
The Stora Enso 'Trayforma BarrPeel' Packaging is Easy to Open
Plastic-Free Solid Cosmetics
ATTITUDE's Solid Makeup Line is Housed in Biodegradable Packaging
Rebranded Snack Packaging
Graze Debuts a New Brand Identity for Easier Identification on Shelves
Low-Sugar Chocolate Cereal Bars
Mars China Debuted a Low-GI Snickers Bar with Flexible Packaging
Sustainable Blackcurrant Packaging
Hero Benelux Unveils the Sustainable 'Cassis' Carton Packaging
PFAS-Free Food Packaging
Genpak Launches a New Packaging Line Without Added PFAS
Compostable Foodservice Packaging
These Sabert Pulp Food Containers are Convenient
Consumer-Driven Confectionery Products
These New Nature’s Garden Products Come in Two Varieties
Paper-Packaged Popped Snacks
Snack A Jacks Multipacks are Ditching Virgin Plastic Material
Sustainable Packaging Films
These Parkside Lidding Films Come in Several Options
Plant-Based Snack Bar Wrappers
BAR-U-EAT Compostable Bar Wrappers are BPI-Certified
Revamped Eco Juice Packaging
Capri-Sun Packaging Now Features Stronger Paper Straws
Kid-Focused Meal Containers
b.box Launches the Kid-Approved Eco-Friendly Bento Boxes for Meals
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
Sustainable Supplement Packaging
This New Touchstone Essentials Packaging is Made with Bio-PPE
Sustainable Nappy Packaging
Big Fish Reworks the Bambino Mio Brand's Packaging with Less Plastic
Recyclable Takeout Packaging Services
Uber Eats Begins the Reusable Packaging Trials in London
Monomaterial Cheese Packaging
Mondi and Skånemejerier Partnered on a New Packaging Solution
Reusable Banana Containers
Fresh Del Monte Launches a New Banana Container with Arena Packaging
Eco-Conscious Juice Boxes
Simple Times Mixers Supports Curbside Recycling with its New Packaging
Paper-Made Product Bundles
Mondi and ATS-Tanner Created Paper Bundle Packaging
Sustainable Crisp Bags
The British Crisp Co. Debuts the First Fully Recyclable Paper Crisp Packet
Bamboo Hot Beverage Cups
Celebration Packaging Debuts its Bamboo Fiber Hot Drink Cups
Paper-Made Mushroom Packaging
Sainsbury's Mushroom Punnets are Now Made with Cardboard
Umami Superfood Snacks
Honest Sea's Seaweed Bites are Boosted by Texture-Rich Additions
Revised QSR Packaging Policies
YUM Brands Unveils a New Packaging Policy for its Restaurants
Food-Grade rPET Packaging
These Novolex Recyclable Food Containers Have 10% Recycled Plastic
All-Organic Potato Chips
Humble Potato Chips are Packaged in 100% Compostable Bags
Food Waste-Combatting Smart Stickers
Grey Colombia Unveils a Set of Progressive Produce Stickers
Reduced Plastic Deli Packaging
The Volpi Eco-Pack™ Has 80% Less Plastic Than Alternatives
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
Easy-Open Snack Pouches
Walki's Pouch Concept Supports Controlled Tearing & Reduces Breaking
Eco-Friendly Breakfast Product Packaging
Amcor and Tyson Have Partnered for Sustainable Packaging
Fiber-Based Meat Packaging
This Chilled Meat Packaging Reduces Plastic by 90%
Eye-Catching Fruit Cups
This Dole Sunshine Company Packaging Highlights Bright Colors
Peelable Snack Pouches
ProAmpac's New Recyclable Snack Pouches are Made with Easy-Peel Technology
Sustainable Growing Containers
The HC Companies Debuts the Revamped Horticultural Containers
Efficiency-Optimized Snack Packaging
This Kellanova Snack Packaging Has Reduced Plastic
Compostable Fruit Snack Packaging
The Park2Natural Packaging is Being Used by New Forest Fruit
Sustainable Butter Packaging
Sirane Introduces the Plastic-Free and Paper-Recyclable 'Butter Wrap'
Recyclable Pouch Refreshment Packaging
Capri-Sun Introduced Its First-Ever Recyclable Drink Pouch