The new Jagermeister gift set was created in a small quantity for individuals who are fans of the brand, or for people looking to gift a unique product to their loved ones.
The gift set came to be in a collaboration between Jones Knowles Ritchie and MW Luxury Packaging, and only 400 were created. The sets have vintage inspirations, and provide a history of the brand through the products contained in them. These include an embossed pocket watch, copper tumblers, a vintage telescope, 56 unique post cards, a copper plate with the name of whoever obtained the set, and a pocket watch.
The Jagermeister gift set works to make those who purchase or receive it as though they are part of an exclusive club.