Multi-Faceted Highlighters

The Love Love Prismatic Highlighter Offers Intense Pigmentation

The popular makeup brand Too Faced has released a new product called the Love Light Prismatic Highlighter, which offers intense hues that are as eye-catching as the packaging the product comes in.

The highlighter has a unique formulation described as "liquid to powder," making it a unique combination of powder, liquid and cream highlighters. It has intense pigmentation that brightens the skin and has a metallic finish, while its texture is described as being "silky smooth". There are three colors in the collection – a pale champagne, an intensely pink rose gold and a bright golden hue.

The Love Light Prismatic Highlighters are offered in multi-faceted forms and packaged in vivid, heart-shaped compacts that also feature mirrors in them.

Liquid-to-powder Formulation
The unique formulation of liquid-to-powder highlighters presents opportunities for innovative beauty product development.
Intense Pigmentation
The demand for highly pigmented cosmetics creates opportunities for developing bold and vibrant makeup products.
Multi-faceted Packaging
Innovative packaging designs that combine functionality with aesthetic appeal can disrupt the beauty industry.

Sectors Adopting This

Beauty and Cosmetics
The beauty and cosmetics industry can leverage liquid-to-powder highlighters to create unique and high-performing makeup products.
Product Packaging
The packaging industry can explore multi-faceted designs that enhance the overall customer experience and brand image.
Fashion and Accessories
Fashion and accessory industries can collaborate with beauty brands to create cohesive product offerings that include multi-faceted highlighters.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 47%
Activity 13%
Freshness 8%