Getting a bar of chocolate is a treat in and of itself, but the Utopick Chocolates packaging aims to make the experience even more intriguing and special. Designed by Lavernia & Cienfuegos, the Utopick Chocolates branding consists of a package that highlights several layers from the outside that are intermixed in an origami fashion. This allows the person who's opening the chocolate to experience surprise and delight to further enhance the sweet experience that they're about to have.
The Utopick Chocolates packaging came about when the master chocolatier behind the brand, Paco Llopis, came to the designers in search of branding that would meet stringent standards. What was created is upscale yet simple in order to complement the chocolate without overshadowing it.