The Sardine collection launched last year by Bordallo Pinheiro and the the Earthenware Factory of Caldas da Rainha introduced 60 fish figurines from artists around the world. To help consumers show off these unique collector's items, Bordallo Pinheiro also sells accessories for hanging and displaying the sardine sculptures.
Bordallo Pinheiro also introduced a Customizable Sardine kit, complete with a plain fish figurine in ceramic, as well as markers for drawing on the decorative piece. On the back of the box are a series of playful illustrations that detail how the shapely piece of ceramic can be customized.
While there are many toy sets for kids that are designed in this way, this set has specific appeal to adult collectors, especially those who remember the original, iconic design of Bordallo Pinheiro's sardine, as depicted on the blue box packaging for the piece.
Why This Trend Is Growing
- Personalized Collectibles
- Opportunity for companies to create customizable versions of their popular collectibles.
- Playful Art Experiences
- Innovative companies can create unique, interactive experiences for adults with customizable art kits.
- DIY Home Decor
- Trend of customers looking to add a personal touch to their home decor through personalized DIY projects.
Industries Being Reshaped
- Collectibles
- Opportunity for collectibles companies to expand their product offerings with customizable versions of their most popular items.
- Arts and Crafts
- Craft companies can tap into the market for personalized, DIY home decor with customizable art kits.
- Home Goods
- Home goods companies can offer customers the opportunity to add a personal touch to their home decor with customizable DIY projects.
