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Top 75 Packaging Trends in April

From Biodegradable Seagrass Packaging to Vibrant Fruit Snacks

— April 30, 2017 — Marketing
April 2017 packaging trends reveal an array of burgeoning patterns related to health and eco-conscious industries.

Food packaging is one of the largest contributors to the excessive waste that can be seen littering the world's landfills and oceans, and brands are slowly turning to biodegradable packaging in order to not contribute further to this issue. Felix Pottinger's biodegradable seagrass packaging is one such example, with the material being made out of washed up seagrass that is cultivated to offer useful and eco-friendly food products for brands.

In the health industry, the brand Kind Snacks is now offering a new nutritious product titled Fruit Bites. The new food product is packaged in vividly colored packs that reflect its wholesome ingredients in large font – ensuring that consumers are aware of its healthy qualities while also being able to capture consumer attention with its bold branding.
6.5
Score
Popularity
Activity
Freshness
72
Oven-Ready Dough Packaging
Oven-Ready Dough Packaging
Wewalka's Sweet Dough is Rolled for Instant Placement on a Baking Tray
<
71
Friendly Frozen Treat Packaging
Friendly Frozen Treat Packaging
The Ciao Bella Artisan Gelatos and Sorbettos Branding is Inviting
<
70
British-Style Pet Foods
British-Style Pet Foods
Lily's Kitchen's 'Great British Breakfast' Adapts a Classic Meal for Dogs
<
69
Cheesy Pesto Popcorn
Cheesy Pesto Popcorn
CORNOPOLIS' Cheese Popcorn Snack is Enhanced with Pesto
<
68
Eco-Conscious Comedic Cleaner Campaigns
Eco-Conscious Comedic Cleaner Campaigns
Seventh Generation 'Come Clean' Features Maya Rudolph
<
67
Customizable Fish Figurines
Customizable Fish Figurines
This Kit Lets Peole Personalize Bordallo Pinheiro's Sardine Sculpture
<
66
Faux Beard Accessories
Faux Beard Accessories
Mister Ames' Fashionable Fake 'Beard Collar' Provides a Disguise
<
65
Dye-Free Stain Removal Wipes
Dye-Free Stain Removal Wipes
These Powerful Stain Rx Sheets Come in Convenient Pouches
<
64
Multi-Faceted Highlighters
Multi-Faceted Highlighters
The Love Love Prismatic Highlighter Offers Intense Pigmentation
<
63
Bun-Flavored Chocolate Eggs
Bun-Flavored Chocolate Eggs
This Chocolate Egg Treat from Prestat Tastes Like a Hot Cross Bun
<
62
Long-Wear Lipstick Pairs
Long-Wear Lipstick Pairs
These Urban Decay Lipsticks are Paired with Matching Liners
<
61
Fruity Beet Beverages
Fruity Beet Beverages
Beetology's Vegetable Drink Line Pairs Beets with Fruits
<
60
Floral-Themed Chocolate Packaging
Floral-Themed Chocolate Packaging
Sugar & Spice's Packaging Gives the Brand a Luxurious Quality
<
59
Cartoon Cookie Mascots
Cartoon Cookie Mascots
MILKMORE's Brand Identity Boasts Adorable Character Illustrations
<
58
Squeezable Mustard Pouches
Squeezable Mustard Pouches
Silver Spring's Deli-Style Mustard is Packed into a Gusseted Pouch
<
57
Ultra-Fresh Coffee Subscriptions
Ultra-Fresh Coffee Subscriptions
RAVE Coffee Roasts, Packages and Ships Its Coffee on the Same Day
<
56
Shack-Shaped Popcorn Packaging
Shack-Shaped Popcorn Packaging
These Popcorn Boxes Reveal a Peek at the Product Through a Window
<
55
Boozy Artisanal Caramels
Boozy Artisanal Caramels
The Jonboy Caramel Treats are Made with Various Liquors
<
54
Peanut Butter Snack Bars
Peanut Butter Snack Bars
Greek Nuts' Nut Bar Packaging Exudes Health and Strength
<
53
Gilded Coffee Branding
Gilded Coffee Branding
Timbertrain Coffee Was Packaged in a Way That Makes It Appear High Quality
<
52
Inspiration Comes from Everywhere
Inspiration Comes from Everywhere
Antonette Bivona, Director of Global Marketing at Almay
<
51
Blackberry-Based Food Collections
Blackberry-Based Food Collections
The Brand Corphes's Products are Inspired by Storytelling
<
50
Essential Oil Tooth Powders
Essential Oil Tooth Powders
Frau Fowler Makes Oral Health Tooth Powders in Unique Flavors
<
49
Seasonal Easter-Themed Candies
Seasonal Easter-Themed Candies
The Hi-Chew Spring Mix Offers Limited-Edition Flavors
<
48
High-Protein Packaged Tuna Flavors
High-Protein Packaged Tuna Flavors
The Starkist Bold Tuna Creations Offer Different Styles of Heat
<
47
Warrior-Themed Chocolates
Warrior-Themed Chocolates
This Tsuwamono Candy Range by Mary’s Resembles Weaponry and Armor
<
46
Jean-Inspired Condoms
Jean-Inspired Condoms
The 'Durex Jeans' Line Has Sleek Packaging to Slide into Pockets with Ease
<
45
Non-Alcoholic Malt Beverages
Non-Alcoholic Malt Beverages
Hillsburg's Alcohol-Free Drink Range Emphasizes Vibrant Fruit Flavors
<
44
Individually Crafted Oil Bottles
Individually Crafted Oil Bottles
The Brand Sapfo Takes Care to Personalize Each of Its Bottles
<
43
Springtime Coffee Cups
Springtime Coffee Cups
These New Starbucks Coffee Cups Add Cheer to the Season
<
42
Retro Drinking Chocolate Cans
Retro Drinking Chocolate Cans
Marchoc's Packaging Captures the Essence of Distinct Flavors
<
41
Brain-Boosting Smoothie Mixes
Brain-Boosting Smoothie Mixes
Mavella Superfoods' Kid-Friendly Smoothies are Vitamin-Enriched
<
40
Empowering Paper Towel Packaging
Empowering Paper Towel Packaging
These Limited-Edition Brawny Paper Towels Have a New Lumberjack
<
39
Springtime Sakura Parties
Springtime Sakura Parties
Japan's Kirin Brewery Offers Indoor Cherry Blossom-Viewing Events
<
38
Egg-Shaped Bath Bombs
Egg-Shaped Bath Bombs
MAD Beauty's 'Bake Egg Bath Bombs' are Packaged in Cartons
<
37
Squeezable Pancake Mixes
Squeezable Pancake Mixes
Follow Your Heart's Vegan Pancake Batter Comes in a Bottle
<
36
Vibrant Nightlife Beers
Vibrant Nightlife Beers
Haudegen's Modern Beer Branding Boasts Light-Up Details
<
35
Festive Sauce Sets
Festive Sauce Sets
These Christmas Sauce Kits Let Recipients Decide If They're Naughty or Nice
<
34
Savory Pie Boxes
Savory Pie Boxes
Eden & Bridge's Savory Pie Flavors are Charmingly Packaged
<
33
Prismatic Herb Packaging
Prismatic Herb Packaging
These Herb Containers Use a More Artistic Brand Identity Than Competitors
<
32
Wholesome Bottled Soups
Wholesome Bottled Soups
The Züpa Noma Vegetable Soups are Ready to Drink Out of the Bottle
<
31
Storybook-Shaped Wash Packaging
Storybook-Shaped Wash Packaging
MAD Beauty's Body Wash Packaging Opens Like a Book
<
30
Frozen Wildflower Desserts
Frozen Wildflower Desserts
Häagen-Dazs' Floral-Inspired Treats Boast Bold Containers to Match
<
29
Nutritious Workplace Lunch Services
Nutritious Workplace Lunch Services
LunchOwl Aims to Create Productive Employees Through Food
<
28
Wholesome Fruit Snacks
Wholesome Fruit Snacks
Kind Snacks' Fruit Bites Contain One Full Serving of Fruit Per Pouch
<
27
Discolored Water Bottles
Discolored Water Bottles
For World Water Day, One Water Changed Its Packaging to a Dirty Color
<
26
Hop-Infused Lemonades
Hop-Infused Lemonades
Zipfer HOPS Introduces a Unique Lemonade Flavor
<
25
Contemporary Supermarket Rebrandings
Contemporary Supermarket Rebrandings
Booths Has Made Its Packaged Products Simple and Modern
<
24
Ornate Origami Chocolate Packaging
Ornate Origami Chocolate Packaging
The Utopick Chocolates Packaging is Simple and Curious
<
23
Washing Machine Meal Pouches
Washing Machine Meal Pouches
'Sous La Vie' Food Bags Can Be Cooked in the Washing Machine
<
22
Exotic Dried Fruit Snacks
Exotic Dried Fruit Snacks
These Healthy, Dried Fruit Snacks Offer a Taste of Thailand
<
21
Squeezable Greek Yogurt Snacks
Squeezable Greek Yogurt Snacks
Happy Squeeze Greek Yogurt Pouches Make Healthy Snacking Easy
<
20
Meatless Product Packaging
Meatless Product Packaging
Quorn Foods' New Identity Solidifies Its Place as a Leader in Non-Meat
<
19
Millennial Anti-Aging Cosmetics
Millennial Anti-Aging Cosmetics
'Nia' is a New Skincare Line to Keep Youth Looking Youthful
<
18
Multivitamin Chewing Gums
Multivitamin Chewing Gums
Get More Vitamins is Now Offering Vitamins in a Unique New Form
<
17
Personified Retail Installations
Personified Retail Installations
Bikini Berlin's Stills & Strokes Pop-Up is Visually Playful
<
16
Clothing Size-Inspired Dairy Branding
Clothing Size-Inspired Dairy Branding
The SML Milk Cartons of Milk Packaging is Textured
<
15
Snapping Snack Fruit Packaging
Snapping Snack Fruit Packaging
The DOLE 'GO Berries!' Fruit Container Packaging Breaks Apart
<
14
Drinkable Soup Cartons
Drinkable Soup Cartons
Fawen Creates Chilled, Ready-to-Drink Soup in a Bottle
<
13
Ironic Sheet Mask Packaging
Ironic Sheet Mask Packaging
These Face Masks Capture Consumer Attention Through Their Name
<
12
Scented Canned Socks
Scented Canned Socks
LemonSox Offers Scented Fashion Socks in Tin Cans
<
11
Adventurous Pet Food Branding
Adventurous Pet Food Branding
The Venture Cat Food Brand Packaging Focuses on a Storyline
<
10
Alkalizing Superfood Powders
Alkalizing Superfood Powders
This Live Ultimate Elixir Boasts Clean, Beneficial Ingredients
<
9
Multipurpose Rustic Six-Packs
Multipurpose Rustic Six-Packs
Bohemia's Beer Six-Pack Crate Transforms into a Set of Kitchen Tools
<
8
Minimalist Chocolate Egg Packaging
Minimalist Chocolate Egg Packaging
The Easter Egg Packaging for 'EGGOISM' Proves That Less is More
<
7
Subculture Skincare Branding
Subculture Skincare Branding
The Electric Ink Tattoo Care Packaging is Inspired by Body Artwork
<
6
Biodegradable Seagrass Packaging
Biodegradable Seagrass Packaging
Felix Pottinger has Designed a Packaging System for Food
<
5
Storybook Skincare Branding
Storybook Skincare Branding
The La Mer Hydrating Serum Packaging is Inspired by Children's Books
<
4
Healthy Biodegradable Food Packaging
Healthy Biodegradable Food Packaging
This Anti-Microbial Food Packing Material Degrades Naturally
<
3
Cultural Beauty Kiosks
Cultural Beauty Kiosks
Nordstrom's K-Beauty Counter Spotlights the Best in Korean Skincare
<
2
Vintage Alcohol Gift Sets
Vintage Alcohol Gift Sets
This Jagermeister Gift Set is a Limited Edition Offer
<
1
Smart Hydration Bottle Caps
Smart Hydration Bottle Caps
Visy and Water.IO Teamed Up to Bring Intelligent Packaging to Market
<