Shoptimization

Innovative tools and apps helping shoppers maximize benefits and discounts
Implications - With so many choices available in today's marketplace, shoppers are beginning to realize that paying full price isn't always necessary and that with fierce competition among retailers, there is always some reward or discount from which a shopper can benefit. Thus, a slew of tools and apps helping shoppers get the most out of their shopping experience -- whether it be through sale notifications or helping consumers optimize rewards -- have been hitting the marketplace. Not only will they influence the way people shop, but these shopping aids also stand to impact future retail strategy and promotion.
SCORE: 3.5
Untested Top 6 Examples: 14,133 Total Clicks Oct 11 - Aug 12
Popularity
Activity
Freshness
DEMOGRAPHICS
Personalized Virtual Boutiques - Boutine Lets You Create Your Own Outfits, Shop Looks & Earn Money
SCORE: 4.4
Mild 4,619 Clicks Pub: Aug 9, 12
Personalized Virtual Boutiques
Boutine Lets You Create Your Own Outfits, Shop Looks & Earn Money
If you’re a fan of Polyvore, you will fall in love with the virtual fashion platform Boutine. Boutine.com is an online boutique and social shopping site that lets users mix and match items to... [More]
Price Drop Tracking Tools - Eyeona App Scans Receipts and Alerts You of Money-Saving Opportunities
SCORE: 4.5
Mild 1,290 Clicks Pub: Aug 12, 12
Price Drop Tracking Tools
Eyeona App Scans Receipts and Alerts You of Money-Saving Opportunities
Don’t you just hate it when you buy something at full price, only to find out a week later that the item has gone on sale? With the Eyeona app, however, you’ll be able to take advantage... [More]
In-Store Discount Apps - The Brouha App Reminds Users of Deals the Second They Step Into the Store
SCORE: 2.4
Untested 1,911 Clicks Pub: Oct 4, 11
In-Store Discount Apps
The Brouha App Reminds Users of Deals the Second They Step Into the Store
Stores looking to reach customers with special offers and deals might want to think about ditching the email offers in favor of the Brouha app. The Brouha app is an app that notifies customers of deals… [More]
Personalized Supermarket Prices - Kroger Rewards Gives Customers Discounts Based on Shopping History
SCORE: 4.2
Untested 2,724 Clicks Pub: Aug 21, 12
Personalized Supermarket Prices
Kroger Rewards Gives Customers Discounts Based on Shopping History
Retailers are consistently coming up with new ways to entice and retain shoppers and now Kroger has created a unique personalized pricing method as part of its Kroger Rewards system. The new Kroger... [More]
Sale-Monitoring Shopping Apps - Hukkster Will Notify You When a Desired Item Goes on Sale
SCORE: 3.2
Untested 3,213 Clicks Pub: Aug 22, 12
Sale-Monitoring Shopping Apps
Hukkster Will Notify You When a Desired Item Goes on Sale
Recently, Trend Hunter featured the Eyeona app, a tool that alerts you when something you’ve previously purchased gets marked down, and now you can add Hukkster to the list of shopping apps... [More]
Reward-Optimizing Payments - Wallaby Card Helps You Take Advantage of Credit Card Benefits
SCORE: 1.9
Untested 376 Clicks Pub: Jul 5, 12
Reward-Optimizing Payments
Wallaby Card Helps You Take Advantage of Credit Card Benefits
When you have several different credit cards, it can be difficult to consistently keep track of their discounts, rewards and saving options, but this is where the Wallaby Card comes in. When you... [More]
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