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Score: 8.5
Recent and Hot Top 4 Examples: 18,484 Total Clicks Date Range: Jan 14 - May 15
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Customers opt for convenient and compact screening devices
Implications - Consumers are choosing portable projection devices that showcase digital content in a convenient, easy-to-use manner. These mobile tools help brands serve clients desiring entertainment products that best serve today's tech-savvy on-the-go lifestyles. The mobile features also expand the reach of designs as they can be used in large and compact spaces. [More]
Score: 6.9
Recent and Warm Top 4 Examples: 4,820 Total Clicks Date Range: Feb 15 - May 15
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Artificial intelligence amplifies the world of social good
Implications - Robots designed to empower communities are rapidly entering production, reflecting the potential of technology to revolutionize humanitarian efforts and philanthropic work. Moreover, it reveals that people are no longer threatened by the idea of handing over responsibilities to robots, machines and other forms of artificial intelligence. [More]
Score: 7.1
Recent and Warm Top 4 Examples: 4,039 Total Clicks Date Range: Jul 13 - May 15
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Brands use the mobile interface as a platform to challenge consumers
Implications - In an attempt to improve consumer-brand relationships and heighten overall engagement, brands have developed apps that pose specific challenges to users. This type of branded activity reveals that consumers not only enjoy engaging and completing tasks, they also like being rewarded for their efforts. [More]
Score: 7.5
This Week and Warm Top 4 Examples: 9,022 Total Clicks Date Range: Apr 14 - May 15
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Seeking to diffuse threatening situations, consumers turn to wearable devices
Implications - Anticipating whether a situation could become dangerous can be taxing, prompting many consumers to turn to wearable devices to instill a sense of security wherever they go. Designed to mimic ordinary accessories, wearable security devices detect and mitigate potential threats in a way that is direct, yet unobtrusive, suggesting that consumers are looking to integrate security measures into their everyday lives as discretely as possible. [More]
Score: 6.2
This Week and Mild Top 4 Examples: 3,573 Total Clicks Date Range: Jan 15 - May 15
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Consumers seek out a cost-effective way to curate custom meals
Implications - Moving beyond mere food delivery, consumers are turning to services that help curate entire dining experiences for customized appeal. By bringing 5-star dinner services into the comfort of people's homes, these meal options allow consumers to enjoy the extravagance that often comes with eating out at a fraction of the cost, all while maintaining the familiarity and comfort of ordering in. [More]
Trend Hunter Services
Score: 7.2
This Week and Warm Top 4 Examples: 5,764 Total Clicks Date Range: Aug 14 - May 15
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Membership-based loyalty programs get a boost from gamified reward systems
Implications - By creating a captivating members-only app with a competitive edge, brands can engage consumers on a social sharing-driven platform while cultivating a community centered around the brand's products or services. In enticing consumers with the offer of exclusive members-only content that is earned through engagement, brands can ensure a captivated audience while tempting new loyal users through the promise of elevated status. [More]
Score: 5.6
This Week and Mild Top 4 Examples: 2,031 Total Clicks Date Range: Oct 14 - May 15
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Brands engage consumers through campaign-boosting gaming apps
Implications - In creating branded gaming content that captivates consumers, brands can leverage the habits of individuals that already make up a large portion of smartphone usage. Brand-driven, arcade-style gaming apps can serve as inventive instigators of formative interactions between consumers and the company's products or services. [More]
Score: 6.3
This Week and Warm Top 4 Examples: 3,462 Total Clicks Date Range: Jul 14 - May 15
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Tech brands offer aftermarket keyboard products for consumers' specific needs
Implications - Technology companies are overhauling typical keyboard layouts for users of digital products with aftermarket add-ons. Creative concepts linking typing with projectors or experimental software expands the reach of computing brands. This push also makes these breakout concepts more appealing for customers in need of specific or atypical tools. [More]
Score: 6.4
This Week and Mild Top 4 Examples: 10,659 Total Clicks Date Range: Nov 13 - May 15
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Nature-mimicking alarm clocks use gradual light to rouse sleepers
Implications - In order to work with the body's natural cycles, consumers are seeking ways to replicate the experience of dawn and sunrise with smart alarm clocks that use gradual light as a means to waking up individuals naturally. This increased investment in overall well-being is representative of the increased interest in self-care as a means of maximizing energy and personal health. [More]
Score: 7.2
This Week and Hot Top 4 Examples: 2,404 Total Clicks Date Range: Jul 14 - May 15
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Mobile fashion platforms promote loyalty services and rewards
Implications - Fashion brands are replacing brick-and-mortar stores with digital platforms that attract tech savvy consumers in search of exclusive offers. Loyalty rewards programs and specialty points help companies attract and retain clients using new style-specific tools or platforms. These concepts are also in line with today's coupon culture and private retail deals that come with contemporary subscription plans. [More]