Digital Folio Tracks Prices from Major Retailers

By: Christopher DeLuca - Published: Nov 5, 2011 • References: digitalfolio & techcrunch
Digital Folio is a brilliant new digital shopping concept that allows users to easily track the prices of products from major retailers. By way of a browser plugin, the shopper simply drags the product into the sidebar, and a quick search generates the price of the product at other retailers.

Digital Folio works with companies such as Amazon, Walmart, BestBuy and Sears. Products like this that track the price of products across the web force companies to keep prices competitive or else lose shoppers.

Implications - Digital shopping has the potential to augment and surpass the traditional shopping experience. The comparative tool by Digital Folio offers users an enhanced experience with the ability to save money. Companies should take this into consideration with their own online stores. Stats for Clever Comparative Shopping Sites Trending: Older & Chilly
Research: 361 clicks in 237 w
Interest: 0.9 minutes
Concept: Digital Folio
Related: 53 examples / 41 photos
Segment: Females, 18-55
Comparison Set: 20 similar articles, including: ethical web boutiques, ethical shopping sites, and social good shopping sites.