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Score: 6.3
This Month and Mild Top 5 Examples: 5,945 Total Clicks Date Range: May 15 - Jan 17
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Wellness is pushed as a status symbol through design-conscious health
Implications - The Attention Economy is of the utmost importance to the Millennial group whose disposable income is lower and slower to emerge than other generations, making all parts of the Millennial lifestyle an opportunity to boast status. This is especially true of health, as "Wellth" -- the idea of carefully curated physical well-being -- is being integrated into products and services by way of design-consciousness and deliberate "Instagrammability." [More]
Score: 7.6
This Month and Mild Top 5 Examples: 6,084 Total Clicks Date Range: Sep 16 - Jan 17
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Office spaces physically adapt to the more social Millennial workforce
Implications - With the increase of Millennials entering the workforce, modern offices are physically changing to accommodate a new generation of collaborative and socially oriented employees. The future of office culture depends on the adaptability of its physical space, where promoting a more participatory design aesthetic, including tech-infused elements that encourage open communication, will serve to improve overall employee satisfaction and productivity. [More]
Score: 6.9
This Quarter and Mild Top 4 Examples: 5,788 Total Clicks Date Range: Nov 15 - Dec 16
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Young creators collect around cultural community hubs
Implications - Taking inspiration from artist-in-residence programs and the popularity of coworking spaces, brands are creating interactive cultural incubators that serve to empower the next generation of creators by serving as a platform for production, collaboration and often, a means of broadcast. In addition to underlining the importance of accessibility in cultivating tangible creative skills, this progression also highlights the need for traditional institutions to incorporate elements of the sharing economy model in order to better serve the changing education styles. [More]
Score: 7.8
This Quarter and Hot Top 4 Examples: 4,175 Total Clicks Date Range: Sep 15 - Dec 16
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Retail tech innovations design a wholly convenient shopping experience
Implications - Beyond cashless payments and iBeacon systems, in-store tech innovations are emerging that challenge convention regarding all aspects of the shopping experience, in some cases even questioning the need for a point-of-sale interaction at all. In addition to highlighting the consumer focus on reclaiming time whenever possible, this progression speaks to the collective acceptance of the growing role of the Internet of Things in redefining experiences in spaces outside of the home and office spaces. [More]
Score: 7.9
This Quarter and Warm Top 4 Examples: 7,094 Total Clicks Date Range: Jun 15 - Dec 16
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Retail spaces blur the line between production and consumption
Implications - Blurring the line between production and consumption, retail brands are emerging with forward-thinking retail concepts that provide shoppers with an opportunity to engage with interactive elements that hint at the research and development of new products. In addition to providing brands with an opportunity for real-time feedback, such concepts highlight the continued progression of the consumer-brand relationship into the realm of symbiosis. [More]
Score: 5.8
This Quarter and Mild Top 5 Examples: 1,561 Total Clicks Date Range: Sep 16 - Nov 16
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Wine branding is increasingly incorporating visual and written stories
Implications - Wine labels are becoming less focused on relaying product information and more focused on enhancing the alcohol consumption experience through marketing narratives. This ties into the rise of wine culture, feeding into the idea the principle idea of the sommelier: that wine is an experience beyond a simple product. [More]
Score: 8
This Quarter and Hot Top 5 Examples: 87,530 Total Clicks Date Range: Jan 16 - Nov 16
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Companies are offering erotic services that cater to more demographics
Implications - The sex industry and related categories still cater primarily to heterosexual male desires, but forward-facing brands are carving a path toward inclusivity. This is a result of changing perceptions of sexuality and a reduction of shame surrounding the topic, which is due in part to the modern feminist movement. Furthermore, this pattern points toward a world where inclusivity in all categories is not the exception, but the norm. [More]
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Score: 8
This Quarter and Hot Top 6 Examples: 8,927 Total Clicks Date Range: Mar 16 - Nov 16
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New technologies make 3D-printed foods increasingly accessible
Implications - The convergence between technology and experimental cuisine has led to fast-evolving revolution in the food world due to increasingly accessible 3D-printing. As once seemingly futuristic concepts continue to be realized, accessible products are now available for use by professionals and consumers alike. This shift demonstrates that despite widely reported apprehension, consumers are beginning to embrace a technological future of food both in and out of the home. [More]
Score: 6.9
This Quarter and Warm Top 6 Examples: 9,802 Total Clicks Date Range: Apr 16 - Nov 16
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Employers are rooting their offices in spiritual practices and design
Implications - As companies look towards employee retention rates and how to improve them, an increasing number are rooting their business practices and designs in ideological themes. This pattern speaks to the need for companies to search for creative solutions to optimize the physical and mental health of employees – which in return creates productive and satisfied workers. [More]
Score: 7
This Quarter and Warm Top 6 Examples: 8,855 Total Clicks Date Range: Sep 15 - Nov 16
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High-tech retail displays provide interaction and context
Implications - Interactive, high-tech retail displays are being adopted by brands looking to increase engagement in-store. Offering cues on how products can be used, and information not provided on the product itself, this approach to display provides both an entertaining and informational experience for the modern shopper. [More]